Inbound Marketing Consultant, Content Strategy & Video Marketing
•Conceptualise digital & content strategy and manage end-to-end process of digital marketing campaigns from strategy and media planning to production, optimisation and reporting, with a multi-channel approach across social media, social selling, email marketing, SEM and marketing automation.•Manage and produce video production projects involving storyboarding, scripting, production & post-production processes.•Manage a social media content team to produce monthly editorial calendars and oversee community management, publishing and tactical campaigns.•Service clients in the B2B sphere to optimise campaigns via brainstorming, content marketing, content production and consulting on best practices.•Maximise daily operations productivity via automation and marketing tools such as HubSpot and Sprinklr.