Maya Beiman Email & Phone Number

Tel Aviv-Yafo, Tel Aviv District, Israel

Tel Aviv, Israel

• Managed the official YouTube channel and Facebook page of Betipulnet – a psychological portal and community• Led the content creation process including writing, editing, and promoting on different social media platforms• Effectively used paid promotion to increase exposure• Mapped the target audience of the website and tailored plans for both the professional community and general audience

• Led media campaigns for the biggest TV brands in Israel• Designed and executed the digital promotion strategy on the official social media pages of Keshet and its shows, as well as on talents accounts• Worked with journalists and editors from various media outlets on a daily basis, to increase public awareness of the shows• Collaborated with different departments within Keshet media group and with its production companies, talents, and their representatives

• Managed a team of 10 soldiers• Led the creation of dozens of media campaigns on military-related issues• Established the content creation process from planning and brainstorming through the approval and executing phase. Issued thousands of publications each year in national media outlets and on IDF's official social media pages (Facebook, Instagram, YouTube and Twitter)• Coordinated operations of dozens of teams and worked with senior IDF officers• Initiated innovative training programs to the unit’s staff to promote creative thinking, diversify its toolkit and adopt new ways of working• Responsible for IDF's press releases – including statements, videos, and photos• Appointed as Deputy to head of Israeli media branch for 4 months, leading and coordinating all media efforts with the Israeli media• Selected to participate in a military delegation to Germany, aimed to promote collaboration between the two armies

• Led IDF's media relations and interactions with national newspapers, digital outlets, Radio and TV stations, creating unique projects and promoting military work• Conducted extensive analysis and research in order to provide answers to hundreds of media queries on various complex subjects• Participated in media effort during 2012 Operation "Pillar of Defense" and 2014 Operation "Protective Edge," informing press and public in real-time, influencing press coverage of the military engagement• Served as commander at the Military school of communications and led the initial training for newly enlisted soldiers to Spokesperson's unit