* Product strategy consultant, specialize in early-stage startups* Derives actionable insights from customer feedback and turn them to product development initiatives. * Develops compelling product narratives for investor pitches and customer presentations

* Created the product vision, which led to a 4M EUR seed round.* Actively participating in investors' meetings—both existing and new.* Created and executed the OKR process in the company, which created alignment and focus among all teams.* Building the product strategy and operations -> Implementing working methodologies, defining persons, creating feedback loops, improving product quality and building the company's roadmaps.* Implemented a data-driven approach in the company, which helped the company focus and gain an average of 45% growth month over month.* Manage a team of product managers and data analysts.

* Led the company's efforts to identify product/market fit, focusing stakeholders on the right market segment, which yielded our first customers.* Created a product vision, strategy, and principles.* Actively contribute to investors and board meetings, sharing the product vision and strategy.* Built a team of three PMs: developed working methodologies, created feedback loops with customers, and built the company's first product suite from discovery to delivery.* Led stakeholders through OKRs while developing the company's first roadmap.Built and managed the roadmap of the company.

Reported to CPOLed the development of a new international brand.Introduced a new region for the existing E-commerce brand.• Researched the new region needs.• Integrated local payment methods.• Conduct multiple AB tests.

Reported to CEO* Led a broad user experience concept - responsible for E2E personalized user experience on local and global E-commerce websites. * Served as the third-ranking executive in the organization, reporting directly to the CEO and Deputy CEO, with responsibilities spanning from marketing, to inventory management, and customer service. Led the Black Friday company-wide project for five years, with a growth of more than 100% year over year.* Owned the pricing strategy and execution for the brand.* Built and execute product road map. Road map initiatives where focused on creating personalized user experiences and refining our 'Try&Repeat' stock purchase algorithm. * Initiated, Planed & executed quarterly and Monthly E-Commerce strategy meetings to drive high revenue according to KPI.* Partnered with early stage start-ups to build amazing features that drive value for both ADIKA and start-ups.* Managed 70 people in 6 different teams (marketing, content, social media, inventory and purchase, customer service, and product), implement cross-team processes to produce a cutting edge E- commerce experience, which yielded an average yearly growth of 45%..* Handled legal aspects of E-commerce both local and global (Israel, China and USA).

Responsible for full product life cycle – built 4 e-commerce websites:* Product manager of 4 operative e-commerce websites. Full product life cycle - research, concept, build, launch and optimize.* Increased overall conversion rate by an average 30%.* Worked with creative team - UX designers, styling and studio to defined UI/UX principles in order to create amazing, branded user experience full with WOW moments. * Build Adika’s first development team – developers, QA and project managers:* Managed a team of 5: PM's, developers and QA.* Implemented agile methodology for product specification, code preservation and testing.* Implemented efficient product life-cycle methodology that saved approximately 40% of development cost.

* Lead UAT process for new e-commerce website, E2E testing while getting familiar with code (learning css, html and js). New site was launched 4 months after I arrived after being delayed for 8 months.* Introduced the concept of iteration improvement to stakeholders (CTO,CEO and Head of Creative) * Initialised product meetings while making data driven decisions for the first time in the company. * Responsible for Front-end user experience - Increased ROI from multiple marketing channels by creating a better on-site flow* Managed out sourced developers using JIRA task management tool: prioritise tasks, manage QA and user tests to make the product cycle more efficient and save up to 30% of development costs.

Since I owe every "leadership bone" in my body to my experience as a child in the scouts i felt compel to give back. * Lead a group of 100 high-school kids while they lead a group of 300 kids in the ages of 9-14. Write educational programs for multiple ages * Manage an yearly budget of 0.5 Million ILS, and a summer camp budget of 2 Million ILS* Plan, execute and constantly improve different events on the yearly calendar such as overnight trips, community activities and more.