As a marketing specialist at NMDP, I collaborate with various teams and partners to create and execute impactful campaigns that promote the organization's mission and vision to diverse audiences. I leverage my skills in social media, content creation, project management, and copywriting to deliver engaging and informative content across multiple channels and platforms.I graduated from Florida Agricultural and Mechanical University in 2021 with a BS in public relations/image management, where I gained valuable knowledge and experience in media marketing and communication for BIPOC communities. I have also obtained certifications in advertising and social media marketing, which demonstrate my commitment to continuous learning and professional development. I am passionate about amplifying the voices and stories of underrepresented groups and creating positive social change through media and marketing.
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Community + Marketing ManagerGradzillasUnited States -
Marketing Specialist, Mdpo, Member-Donor MktgNmdp Sep 2024 - PresentSupporting all initiatives and projects for the NMDP Member to Donor lifecycle -
Marketing Specialist - Mdpo Onsite Recruitment, Programs & PartnershipsNmdp Aug 2023 - Oct 2024- Supporting ad hoc projects, campaign support, and marketing support for programs and partnerships including HBCU campus engagement interns, fraternities & sororities, etc.- Gen Z Advisory Group member providing research and consultation to internal peers. -
Marketing Specialist, Events & OperationsNmdp Jan 2023 - Aug 2023Marketing and operations support for events and organization operations. -
Director Of Marketing And Community RelationsGradzillas Sep 2021 - Present- Managing all social platform content end-to-end through the creation of internal & external deliverables that align with and support brand awareness initatives.- Producing content based on trends and interests of Black college students. -
Marketing AssociateIfundwomen Sep 2022 - Jan 2023- Managed B2B social media accounts with 140K+ audience by executing impactful campaigns across IFundWomen’s social media and marketing channels (Instagram, LinkedIn, Facebook, Twitter, TikTok, and Slack).- Managed Slack community including engaging via comment replies and direct messages, discern leads, report customer service issues, maintained and enforced community guidelines, and coordinate community programming.- Tracked and measured campaign performance against KPI’s using Sprout Social.- Developed content calendar for social posts based on social trends resulting in over 345K impressions and a 3.6% engagement rate. -
Communications CoordinatorFlorida Podiatric Medical Association (Fpma) Apr 2022 - Sep 2022Tallahassee, Florida, United States- Managed 3 B2B and B2C social media accounts using Hootsuite resulting in a 3.5% engagement rate. - Wrote, designed, and distribute 5+ weekly member emails and newsletters using Memberleap resulting in a 60% open rate.- Created 10+ graphics utilizing Canva and Photoshop to promote member messaging, webinars, corporate sponsor benefits, etc. - Scheduled and moderated webinars for fellowships and corporate sponsors. - Created SAM conference marketing matierals including postcards, prospectus, and program for 2,000+ attendees and exhibitors. - Managed website using HTML coding. -
Student AmbassadorExpensify Aug 2021 - Jul 2022Tallahassee, Florida, United States- Planned and successfully executed 3 events to recruit FAMU students for Expensify's Full-Time Software Engineer & Student Ambassador positions.- Established Expensify's brand on FAMU's campus through community engagement & networking.- Tested Student Ambassador modules and act as a key decision maker for student ambassador program. -
Marketing Design InternFamu Career And Professional Development Center May 2021 - Dec 2021Tallahassee, Florida, United States- Developed a 3-month content calendar & marketing strategy for the Fall 2021 Career and Internship Expo resulting in over 8,000 attendees. - Created 5+ weekly graphics utilizing Canva and scheduled content utilizing Hootsuite for a social media audience of 8,000+.- Created a Handshake promotion strategy that was initiated through a multi-platform social media campaign resulting in the increase of student applicants to stakeholder career opportunities. - Promoted weekly employer recruiting events. -
Chief Of StaffThe Famuan Apr 2021 - Dec 2021- Managed publication content by using news worthy values to accept pitches.- Managed staff of 5 section editors and 15+ staff writers.- Pitched and wrote featury story contributing to award winning edition. - Edited articles according to AP style guidelines. -
Managing EditorThe Famuan Aug 2020 - May 2021
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News EditorThe Famuan Aug 2019 - Sep 2020Tallahassee, Florida -
News EditorThe Famuan 2019 - Sep 2020Tallahassee, Florida Area -
InternAllied Moxy Jun 2021 - Sep 2021- Assisted with implementing and monitoring projects within a specific set of streaming service accounts under the direction of the supervisor. - Assisted with social media scans and extensive research for client events.- Monitored influencer content for client events.- Assisted with editing of client press kits. -
Digital Content ManagerTallahassee Community Action Committee Jun 2021 - Aug 2021Tallahassee, Florida, United States- Managed platforms such as Instagram, Facebook, and Twitter delivering relevant content to an audience of over 7,000 followers. - Created graphics using Canva & Photoshop that provided updates in regards to campaigns, events, meeetings, etc. - Managed website utilizing Wix.
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Hbcu Engagement InternBe The Match Jan 2021 - May 2021Remote-Assisted in the increase of awareness and education of Be The Match's purpose and goal on the campus of Florida A&M University through virtual events and campus organization partnerships. -
Warnermusicu Marketing RepWarner Music Group Sep 2020 - Jan 2021- Created content to organically increase focus artist fan base including Saweetie, Trapboy Freddy, and $not to maintain an engagement rate of 3.03%. - Co-Hosted virtual events on Zoom to increase the artist fan base in collaboration with other marketing reps which resulted in over 100 attendees.- Collaborated with other WMU reps to create video content for Saweetie's Icy University activation. -
Blog WriterUniqlytru Pr Aug 2020 - Dec 2020- Wrote and published an article highlighting the accomplishments of upcoming notable artist, Jerel Duren.
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Applecare AdvisorApple May 2020 - Sep 2020 -
Resident AssistantFlorida A&M University Aug 2018 - Sep 2020 -
Brand AmbassadorImpressions Of Beauty Jul 2019 - Jul 2020Tallahassee, Florida -
Publicity ChairPlanned Parenthood Generation Action At Famu Aug 2017 - Oct 2019Tallahassee, Florida Area- Planned and publicized sexual health events for college students
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Program LeaderGirls Inc. May 2019 - Aug 2019Panama City, Florida -
Student Campaign LeaderPlanned Parenthood Of North Florida, Inc. Jul 2018 - May 2019Tallahassee, Florida Area-Attended Planned Parenthood's Power of Pink 2018 conference- Coordinated events to plan campaign on campus based on implementing mandatory consent training into New student and transfer student orientation for Florida A&M University -
Freedom FellowDream Defenders Apr 2018 - Dec 2018Tallahassee, Florida AreaOperated within teams to complete grassroots campaigning and social justice work.
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Store CashierJersey Mike'S Subs May 2018 - Aug 2018Panama City, Florida AreaPrepared sub sandwiches and handled cash to complete transactions while delivering exceptional customer service. -
Sales AssociateJustice Dec 2017 - Apr 2018Panama City, Florida AreaProvided customer service to customers and handled cash to complete transactions. -
Retail CashierSears, Roebuck And Co. Mar 2017 - Dec 2017Panama City, Florida AreaProvided customer service to customers and handled cash to complete transactions. -
CashierAmc Movie Theaters Dec 2016 - Feb 2017Panama City, Florida AreaProvided customer service to customers and handled cash to complete transactions
Maya Porter Education Details
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Public Relations/Image Management
Frequently Asked Questions about Maya Porter
What company does Maya Porter work for?
Maya Porter works for Gradzillas
What is Maya Porter's role at the current company?
Maya Porter's current role is Community + Marketing Manager.
What schools did Maya Porter attend?
Maya Porter attended Florida Agricultural And Mechanical University.
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Maya Porter
Financial Wellbeing Coach-Credit & Money Management And Small Business ExpertUnited States1operationhope.org -
Maya Porter
Senior At American University Studying Public Health And Health PromotionWashington, Dc -
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