Maya Shamray Email & Phone Number

Belgrade, Rs

Belgrade, Serbia

- Achieved a 96% increase in organic traffic by establishing SEO processes and using audience insights.- Captured 12 times more leads than before with the published industry report by community and PR promotion.- Impacted triple growth in 2023 by enabling sales team: 6 offline events, sales decks, positioning, and messaging.- Tested several strategies in paid advertising revealing the best CPA of getting leads & demos.

- Established the Scrum processes and Kanban system that enhanced team delivery velocity by 30%.- Created a shared product backlog, which allowed to prioritize tasks by business value and decreased churn.- Conducted CusDev to develop new features and improve existing ones through interviews, video session analyses, and metrics analysis.- Developed the product roadmap for 2022-2023, prototyped and launched key features that allowed us to catch up and overtake all the competitors making the product undebatable leader which is proved by The Best Revenue Platform Award we got in 2023.

- Increased orders by 40% by assembling a team, defining the brand identity, establishing key partnerships, and streamlining promotional channels.- Developed attribution and analytics for efficiently tracking ROI and reporting to stakeholders.- Created customer journey map and platform roadmap using CustDev, and market research.

- Created and executed with vendors multi-channel marketing strategies for 10+ loyalty campaigns.- Launched 10+ websites, games, and apps for loyalty programs.- Built partnerships with licensors: Disney, Marvel, Star Wars, Sony, Moomin, MasterChef, and more.

- Won 10+ strategic tenders (researched marked, prepared briefs, created and pitched presentations).- Launched 20+ web, mobile, and multi-channel campaigns. - Led a team of 10 members (managers and creators) + external vendors. - Clients: Heinz, Henkel, Ferrero, Tchibo, Bausch+Lomb, Valeant, L'Oreal, Essity, Alcatel, Servier, Yves Rocher, Remington, Medela, Dr. Oetker, and others.

Delivered successful digital campaign results for McDonald's, spanning production, support, and promotion.

- Launched 10+ websites and apps + localizations.- SEO-optimised dozens of articles and led 2 SERP projects.- Leaded 3 B2B SaaS projects.- Clients: Mars, P&G, SAP, Taxcom

Conducted research, prepared materials, and delivered over 80 lectures on technical and scientific topics focused on TV, radio, and sound recording.

Analyzed the documentation and models of existing aircraft, and developed new documentation in alignment with the updated structure and requirements for the Boeing 787.

Master'S Degree, Telecommunications Engineering

Specialist, Sound Production For Films And Tv

Courses, E-Commerce

Courses, Scrum

Courses, Agile

Education record