Maya Kosovalic Email and Phone Number
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I am a seasoned digital marketing executive with over 19 years of experience in brand management, digital marketing, e-commerce, precision advertising, content partnerships and digital transformation leadership. I have a proven record of building and leading high-performance teams in the US, Canada and LATAM and leading commerce growth across D2C, E-Retail, Amazon and other marketplace pure players. I am passionate about unlocking potential in people and businesses, leveraging data, innovation and technology to deliver 10x results. Specialties: E-Commerce, CRM, SEO, SEM, E-Retail, Amazon, Amazon Vendor Central, Amazon Advertising, Target Media Group, Walmart Media Group, Ulta Brand Parnter Program, TV media planning, Digital media planning, Social media, online marketing, strategic planning, brand planning, online strategy, brand management, marketing in beauty industry, marketing in luxury industry, marketing in mass packaged goods industry, marketing to women, sales management, management of cross-functional teams, agency team management, travel retail, marketing in travel retail, digital marketing in travel retail, digital transformation leadership.Speaking EngagementsSXSW 2015 - Content Marketing Vs Don Draper: The End Of Ads?http://www.ustream.tv/recorded/59854575Portada 2015 Latin Online Video Forum - Case Study: How Advertisers Can Get More From Their Video Advertising Budget Festival of Media LATAM 2015 - The Secret's in the scalehttp://www.festivalofmedia.com/latam/speakers/maya-kosovalic
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AdvisorRad Ai Nov 2023 - PresentVenice, California, Us -
MemberChief Oct 2023 - PresentNew York, Ny, Us -
Vp Digital Innovation & E-Commerce Nyx Professional MakeupL'Oréal Jun 2022 - PresentParis, Fr -
Associate Vice President Digital Marketing & E-Commercel Nyx Professional MakeupL'Oréal Oct 2018 - Jun 2022Paris, FrE-Commerce Acceleration across D2C, Amazon and E-Retail (Ulta, Target, Walmart, Macy’s, Walgreens and CVS) with focus on building and developing high performance teams and fostering cross functional collaboration -
Director, Media, Digital & E-BusinessL'Oréal Nov 2017 - Oct 2018Paris, FrDriving E-Business Acceleration across the Americas among Brazilian, Argentinian, Chinese and American travelers cross 13 L’Oréal Group Brands (Lancôme, Giorgio Armani, Ralph Lauren, YSL, Biotherm, Kiehl’s, Diesel, Viktor & Rolf, Cacharel, L’Oréal Paris, Kerastase, Vichy and La Roche Posay) and the 3 top duty-free retails (Dufry Group, Duty Free Americas, and DFS) -
Head Of Media, Digital And E-BusinessL'Oréal Aug 2016 - Oct 2017Paris, FrLeveraging new technology to solve business problems and capture new opportunities. Digital transformation leadership cross 13 L’Oréal Group Brands (Lancôme, Giorgio Armani, Ralph Lauren, YSL, Biotherm, Kiehl’s, Diesel, Viktor & Rolf, Cacharel, L’Oréal Paris, Kerastase, Vichy and La Roche Posay) and the 3 top duty-free retailers (Dufry Group, Duty Free Americas, and DFS) -
Digital And Media Communications ManagerL'Oréal May 2014 - Aug 2016Paris, FrDevelopment and implementation of complete Media and E-Business Strategy for the top 9 L’Oréal Luxe brands (Lancôme, Giorgio Armani, Ralph Lauren, YSL, Biotherm, Kiehl’s, Diesel, Viktor & Rolf and Cacharel) -
Digital And Duty Paid Manager L'Oréal Luxe Travel Retail AmericasL'Oréal Oct 2012 - May 2014Paris, FrDevelopment and implementation of the digital department infrastructure and strategy as well as the Duty Paid retail concept, development, strategy and implementation for all brands within the group. -
Brand Manager Ralph LaurenL'Oréal Aug 2012 - Oct 2012Paris, Fr -
Digital Marketing Manager L'Oreal ParisL'Oréal Aug 2010 - Jul 2012Paris, FrManaging the paid, owned and earned digital strategy for L’Oréal Paris in Canada-Built the 2011 digital marketing plan amplifying the online reach, without increase in media, through acomprehensive paid, owned, earned strategy resulting in +40% growth in total online reach for L’Oréal Paris.-Developed a social media content strategy growing the L’Oréal Paris Canada Facebook page from 18K fans toover 300K fans in just 1 year making it the No 1 beauty page in Canada and winning a digital marketing award(the Boomerang) for best content strategy.-Spearheaded the Voluminous 20 year anniversary campaign leveraging an influential beauty vlogger, garneringover 500K video views and resulting in increased Voluminous sales during the campaign period as well aspositive reviews in Marketing Magazine, Strategy Online and a feature in the Google Watch This Space campaign.-Launched the TIFF (Toronto International Film Festival) live Red Carpet Coverage across all social mediaplatforms of L’Oréal Paris Canada resulting in over 4M Facebook post views, 20 000 organic video views andthe No1 most viewed sponsored You Tube channel in Canada.-Launched the Toronto Fashion Week live coverage on the L’Oréal Paris Canada Facebook page and YouTubechannel resulting in L’Oréal Paris Canada being the #3 most viewed sponsored You Tube Channel in Canada.-Lead the development and production of the Personalized Haircare Consultation Tool on lorealparis.ca. Thedevelopment and production included script writing, video shooting, post production, flash animation to createa “salon consultation” experience online. -
Senior Product Manager L'Oréal ParisL'Oréal Aug 2009 - Aug 2010Paris, FrMakeup CategoryManage Face, Nail, and Seasonal Collections categories, responsible for all aspects of marketing mix and accountable for financial performance of managed categories-Built the 2010 marketing and promotional plan for L'Oréal Paris Face, nail, and collections projected to generate +16% growth vs. this year.-Built an integrated communications launch plan for True Match Roller, the 1st roller foundation, on and off-line focusing on filling the #1 needs gap for foundation consumers, finding the right shade.-Developing an on-line interactive foundation shade selector tool to facilitate the selection of the right foundation shade along with an integrating mobile solutions to drive to store and purchase.-Spearheaded the profitability analysis of launching a new line of cosmetics, saving millions in losses had the brand launched.-Created a comprehensive business analysis of the Canadian Face & Nail mass cosmetics market presented to the North America President of the L'Oréal Group. -
Product Manager Lancôme ParisL'Oréal Jan 2008 - Aug 2009Paris, FrMakeup CategoryManaged the Eye Category and Seasonal Collections, responsible for all elements of the marketing mix and accountable for financial performance of managed categories-Build and put into fruition the 2009 marketing plan for the Eye Category, representing 42% of total makeup.-Launched Ôscillation, the 1st vibrating mascara generating a +53% growth in the mascara category.Generated positive word of mouth and "buzz" prior to launch through oscillation.ca -Staged the Ôscillation secret-one-day-sale on-line where the product sold-out within 30 min.Integrated grassroots word of mouth marketing company BzzAgents to help drive to oscillation.ca and stimulate positive word of mouth on and off-line-Oversaw all aspects of oscillation.ca production and copy wrote the site.-Sustained the longest position worldwide at #1 for Ôscillation in Canada.-Won best new product launch communication campaign nomination and silver medal for the launch of Ôscillation at the CPRS Toronto ACE Awards. -
Marketing Assistant Lancôme ParisL'Oréal Dec 2006 - Dec 2007Paris, FrMakeup CategoryManaged promotional plan and execution at retail for all major product launches-Assisted in building and implementing the marketing plan for 2008 generating 53% of revenue.-Assisted in planning and executing the promotional plan of 2007 generating 47% of revenue.-Spearheaded the launch of a Foundation sampling program in 2007 generating a +5% growth in the category. -Conceived and executed all 4 seasonal makeup events generating +4% vs. previous year results. -
Account Executive Lancôme ParisL'Oréal Jun 2005 - Nov 2006Paris, FrManaged territory of retail accounts with responsibility for recruitment, development and sales performance
Maya Kosovalic Skills
Maya Kosovalic Education Details
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Schulich School Of Business - York UniversityBusiness -
Em Strasbourg Business SchoolBusiness In The Eu -
Université LavalSummer Language Program -
Humberside Collegiate InstituteHigh School/Secondary Diplomas And Certificates
Frequently Asked Questions about Maya Kosovalic
What company does Maya Kosovalic work for?
Maya Kosovalic works for Rad Ai
What is Maya Kosovalic's role at the current company?
Maya Kosovalic's current role is VP Digital Innovation & E-Commerce NYX Professional Makeup at L'Oréal.
What is Maya Kosovalic's email address?
Maya Kosovalic's email address is ma****@****-os.com
What is Maya Kosovalic's direct phone number?
Maya Kosovalic's direct phone number is +331403*****
What schools did Maya Kosovalic attend?
Maya Kosovalic attended Schulich School Of Business - York University, Em Strasbourg Business School, Université Laval, Humberside Collegiate Institute.
What are some of Maya Kosovalic's interests?
Maya Kosovalic has interest in Guitar, Web Design, E Commerce, Social Media, Snowboarding, Digital Marketing, Photography, Rollerblading, Architecture, Surfing.
What skills is Maya Kosovalic known for?
Maya Kosovalic has skills like Social Media Marketing, Content Strategy, Brand Development, End To End Campaign Management, Multi Channel Marketing, Digital Strategy, Consumer Products, Consumer Behaviour, Content Development, Management Consulting, Brand Management, Marketing Strategy.
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