Mayank S. Email & Phone Number

Jakarta, Id

Jakarta, Dki Jakarta, Id

As Chief Marketing Officer, I oversee the Marketing, Digital, Data Insights, New Product Development (NPD), Creatives, Customer Service and IT teams. I drive same-store sales growth and brand strategy while optimizing marketing execution across all platforms.Key Responsibilities & Achievements:Leadership & Strategy: Leading cross-functional teams to develop and execute marketing strategies that drive revenue growth, increase brand visibility, and enhance customer engagement.Digital Transformation: Driving digital marketing efforts and leveraging data to enhance customer experience, optimize marketing efforts, and position Domino’s as a digital leader in the QSR industry.Brand Growth: Spearheading high-impact marketing campaigns, including viral social media efforts, to drive customer acquisition, brand loyalty, and sales growth.New Product Development & Innovation: Overseeing the integration of NPD with marketing and creatives, aligning product launches with strategic marketing campaigns to maximize market impact.Collaboration & Synergy: Streamlining processes across Marketing, Customer Service, Digital Business and IT teams to foster cooperation and enhance creativity and efficiency.

- Marketing: Managing the overall marketing for launch and brand building across all channels.- Product Transformation: Transformed and relaunched a doctor appointment booking app, significantly increasing user engagement and operational efficiency.- Strategic Alignment: Built collaborative relationships to align product roadmaps with business goals, enhancing user experience and driving growth

Mumbai, Maharashtra, In

- Rapid Growth: Established GORB as a leading food-tech company within six months, achieving rapid user acquisition and operational scalability.- Innovative Strategies: Developed and executed innovative product strategies, driving overall business success and market penetration.- Decisive Leadership: Demonstrated decisiveness and speed in executing growth strategies, ensuring rapid market entry and dominance.

Mumbai, Maharashtra, In

Something I am proud of for the learning experience that I had while building and scaling up this business.

Noida, Uttar Pradesh, In

Established India's first D2C Hyperlocal Food Delivery Platform, making it the most prominent food-tech with footprints on all possible digital channels, web, mobile platforms, tablets, social platforms, etc.- Revenue Expansion: Grew digital revenue from $2M to $55M, improving platform conversion rates and customer retention.- Technological Innovation: Launched India's first NLP & AI-based Voice ordering system, setting a new standard for digital ordering in the QSR sector.- Operational Efficiency: Utilised Six Sigma Green Belt methodologies to optimise operations, adding $3.5M to EBITA.- Strategic Alliances: Negotiated and established partnerships with major platforms like IRCTC, Zomato, Foodpanda, and Delivery Hero, driving growth and competitive advantage.- Culture Builder: Built and led cross-functional teams, fostering a collaborative, high-performance work environment.

New Delhi, Delhi, In

Led New Product Development and Management for multiple products of NDTV. - Single-handedly managed some of the essential products from NDTV such as NDTV Videos, NDTV Cricket App, NDTV Profit, NDTV Khabar, NDTV Entertainment, and other new initiatives like food, health, wellness, & spiritual.- Served as a Management Consultant for Astro Awani Group, Malaysia, to set up an online news platform with NDTV Worldwide.

Mumbai, Mumbai, In

Gurgaon, Haryana, In

Professional Certification Program, Strategic Management

Advance Program In Strategic Management, Strategy Management

Master Of Business Administration (M.B.A.), Entreprenurship And Leadership - Specialisation In Setting Up New Business And Marketing & Sales

B.E., Computer Engineering