Maya P. Lim Email & Phone Number

Clients include: Adobe, Australian National University, Communication Arts, CreativePro, Forte Labs, Landor, Print magazine, Simon & Schuster, Stanford University, and more. A few highlights:• Landor: Writing and design for 14+ brand guidebooks (clients include multiple Fortune 500 companies)• Forte Labs (Building a Second Brain): Led rebrand design, produced brand guidebook, designed course materials and marketing collateral, designed subbrands, designed event graphics for inaugural Second Brain Summit• Simon & Schuster: Designed interiors of THE PARA METHOD, including 50+ illustrated components (diagrams, spot illustrations, and patterns)• CreativePro: Conceived, wrote, and designed 12+ graphic design tutorials featuring 16 fictional brands• Stanford University: Led rebrand design for Mussallem Center for Biodesign, produced brand guidebook, partnered on website redesignPortfolio: mayaplim.com

• Led visual brand guidelines, strategy, and implementation documentation (guidebook writing and design)• Designed and evolved visual identities, subbrands, and graphic systems within the Academy brand• Designed print and digital media across all business functions, including marketing (sales, advertising, and donor development), museum programs (events, exhibitions, education, outreach, and more), and the annual report• Provided brand reviews and critiques to internal and external media partners, including video production, OOH advertising, exhibit branding, membership email/print mail campaigns.• Collaborated with teams across all departments on content creation and strategy• Edited and wrote copy as needed

• Launched 4 sessions of The Marketing Seminar with Seth Godin, recruiting 4500+ students from 40+ countries• Designed learning materials and edited video content for 50+ lessons• Wrote copy for all customer touchpoints, from marketing email campaigns to client success emails, in-program engagement, customer service support, and alumni outreach• Developed curriculum strategy and marketing plans for seminar• Head Coach for learners, facilitating daily online discussion about marketing• Managed three Adjunct Coaches remotely• Directed user experience support and tech support

• Led design of visual materials (digital and print) on Global Communications team for key partner events, presentations, and social media across all global initiatives• Supported content strategy and site design for a new media platform (global.nature.org)• Designed and edited factsheets, reports, and newsletters• Conducted research to support science-based communication

• Wrote and illustrated email campaigns for all wellness programs• Analyzed client engagement and produced infographics• Wrote science-based articles for company blog• Provided user support• Supported digital product development, research, and video quality control

• Selected for Excellence in Teaching Award from Cornell University (2015)• Independently designed and taught two semester-long writing courses for undergraduates• Developed learning materials• Graded assignments and exams, administered exams, held office hours

• Led weekly discussion/lab sections (45-60 students) in science courses each academic term• Graded assignments and exams, hosted study sessions, and held office hours

Global Warming (geophysical science course for non-science majors, 100+ undergraduates)• Independently led 3 weekly lab sessions each term• Graded weekly assignments and proctored exams

Master Of Science, Ecology & Evolutionary Biology

Research thesis: Arsenic uptake by sweet alyssum (Lobularia maritima): Effects on plant metabolism and larvae of the small white butterfly.

Bachelor Of Arts With Honors, Double Major: English Language & Literature (Honors), Environmental Studies (Honors)

Research thesis: Peter Rabbit in the Garden: The Ecological Impacts of Paper Mill Effluents on Flora and Fauna • Dean's List every.