Mayra Zazueta Email & Phone Number

Mexico

Querétaro, Mx

Define and implement the Regional Marketing Plan for North America (MX, US and CA) Plan and conduct sucess stories; coordinate video shoots, write SEO-optimized articles, and develop a multi-channel content strategy to maximize visibility.Plan and Organize Regional Tradeshows and SeminarsSEO optimization Content Creation (Blogs & Articles) Maintain and strengthen relationships with Dutch Embassies across North America.

Querétaro Arteaga, México

Querétaro, México

• Responsible of executing and customize the marketing plan to the local market, working side by side with the UK marketing department • Manage the process of translating marketing messages contained within marketing materials from HQ into the local language whilst maintaining intent, style, tone, and context • Develop and execute a content marketing plan for each social media channel focused on B2B market • Execution of paid social campaigns, report on performance and analyze results • Taking videos and photos for promotional purposes • Creation and uploading content to the website using the CMS • Monitoring marketing costs, estimating monthly costs, and staying on the budget given by HQ

Querétaro City

I have made independent projects of branding, market research and digital marketing with small businesses and start-ups.

-Develop and execute the digital marketing strategy for Facebook and Instagram -Management of social media (Facebook and Instagram) for Televisa Querétaro.-Content writing and capsule driving for the Televisa Querétaro Digital News.

Querétaro, Querétaro Arteaga, México

Qualitative market research with the objective of knowing the positioning of the Civil Association within the population of the City of Querétaro

Querétaro Y Alrededores, México

• Develop and execute the digital marketing strategy for all the channels• SEM implementation using Google Ads and Facebook Ads• Community management • Delivery of monthly reports following KPIs given• Optimization and tracking SEO through YoastSEO• Content creation for digital and traditional marketing channels

León, Guanajuato, México

Brand repositioning project and improvement on the internal communication through qualitative and quantitative market research using tools of Business Intelligence such as Power BI and Tableau

Querétaro, Querétaro Arteaga, México

Development of a promotional strategic plan to attract business tourism to the magic town of Tequisquiapan. The project was carried out under a social approach in order to develop the small companies located in the region applying qualitative and quantitative market research, creative thinking and branding.

Bachelor, Marketing And Communication

Concentración En Turismo, Marketing, Semestre I: México Mágico Para El Mundo

-Publicidad y medios interactivos -Promoción de ventas -Administración y evaluación de proyectos -Ciudadanía -Comercio digital y ventas.

Semestre I: Business Intelligence, Market Research

-Planeación, innovación y sustentabilidad estratégica -Diseño y producción de comunicación para las organizaciones -Estrategias de Precio.