Mayuka Inaba

Mayuka Inaba Email and Phone Number

Head of Business Development - Global Marketing, GTM Strategy & E-Commerce (EN/JP) @ Irep Inc.
Mayuka Inaba's Location
San Francisco Bay Area, United States
Mayuka Inaba's Contact Details

Mayuka Inaba work email

Mayuka Inaba personal email

n/a
About Mayuka Inaba

・ Over 15 years of experience as a marketing and business development leader for tech and lifestyle industries・ Expertise in integrated marketing, go-to-market strategies, and localization for U.S. companies entering and expanding into the Japanese market

Mayuka Inaba's Current Company Details
Irep Inc.

Irep Inc.

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Head of Business Development - Global Marketing, GTM Strategy & E-Commerce (EN/JP)
Mayuka Inaba Work Experience Details
  • Irep Inc.
    Head Of Business Development, Account Director
    Irep Inc. May 2020 - Present
    San Francisco Bay Area
    Irep Inc. is an award-winning global digital marketing agency based in the San Francisco Bay Area. Our headquarters are in Tokyo and our network spans more than 20 countries.・ Directed full-funnel marketing projects for DoorDash's Japan launch and expansions – brand creative production, performance-based advertising, offline advertising, SEO, and product localization ・ Supervised creating quarterly integrated marketing plan, optimizing it weekly with key metrics analysis and improvement plans, and forecasting acquisition of new users for DoorDash Japan ・ Led market research then developed a go-to-market strategy for DoorDash's Japan launch
  • Rising Startups
    Marketing, Event Director & Co-Organizer Of If Conference
    Rising Startups Jun 2015 - Apr 2020
    Greater New York City Area
    Japanese and American tech and innovation incubator for entrepreneurs and innovatorsIF Conference themes: AI / Blockchain (2018), Design Innovation (2017), and Tech Startups (2016)・ Launched and directed the IF Conference (2016-2018), for connecting entrepreneurs and innovators to new business ideas and networks, held annually at the Microsoft Innovation Center and Japan Society ・ Developed partnerships and sponsorships with several corporations, including UNIQLO U.S.A. LLC and Delta Air Lines, Inc.
  • Uniqlo
    Digital Commerce, Tomodachi-Uniqlo Fellow
    Uniqlo Jun 2019 - Jul 2019
    Greater New York City Area
    ・ Analyzed and strategized marketing plans to expand mobile commerce business in the U.S.・ Developed partnership programs to increase UNIQLO app members ・ Evaluated digital marketing activities, including display banners, affiliate programs, SEM, social media ads, and email newsletters, to enhance UNIQLO's customer experience
  • The Lead
    Director Of Business Development
    The Lead Mar 2019 - Jul 2019
    Greater New York City Area
    Researching, consulting and conference organizing firm bridging the fashion & retail industry to technological innovation・Developed partners and sponsors for Innovation Summit July 2019
  • Splus (New York-Based Full-Service Creative Agency)
    Account Executive
    Splus (New York-Based Full-Service Creative Agency) Sep 2016 - Jul 2018
    Greater New York City Area
    ・ Managed creative and marketing projects, including digital and print advertising graphics, websites, social media contents, promotional videos, product brochures, packages, event booth graphics, and store display for Canon U.S.A.・ Analyzed websites and its users to assess performances of marketing campaigns, contents, and products by Canon U.S.A. ・ Conducted marketing research and analyzed, strategized, and developed proposals for Canon U.S.A.
  • Empire Entertainment
    Business Development
    Empire Entertainment Jun 2014 - Aug 2016
    New York
    ・ Developed and oversaw 50th anniversary celebration for Toshiba America, Inc. at the Renaissance Times Square Hotel in 2015・ Engaged in the sponsorship development for The Lowline organization in 2015-2016・ Coordinated production of Panasonic’s CSR activity, “Kid Witness News” and Global Awards Ceremony in 2014・ Supported the on-site production of several types of events for: Microsoft Inc., The Lincoln Center Corporate Fund, The Fragrance Foundation, The Clinton Foundation, Keep a Child Alive Organization, The Webby Awards in 2014-16
  • Empire Entertainment
    Associate Producer
    Empire Entertainment Mar 2014 - May 2014
    Tokyo
    ・ Produced PR events including Veuve Cliquot product promotion event and WPP Olympic seminar in 2014.
  • Freelance
    Marketing Director, Event Producer
    Freelance Jun 2014 - Aug 2016
    New York
    ・ Produced a cultural fashion event with the Permanent Mission of Japan to the United Nations and Japanese non-profit organization "Be JAPON" in 2015・ Supported the production of runway show by TOKYO RUNWAY, Japan's most popular See Now Buy Now fashion event, at Mercedes-Benz Fashion Week New York FW 2015・ Produced the opening reception and promotion for Han Ahn Soon, a Japanese designer at the Seaport Studio – a store that curates and showcases a rotating selection of wares from emerging fashion designers in 2015
  • Adk
    Account Executive
    Adk Jan 2012 - Feb 2014
    Tokyo
    ・ Managed digital advertising campaign for Forevermark diamond (De Beers Group) in 2014・ Directed PR, events, and advertising for L’OCCITANE JAPON in 2013-2014・ Analyzed, strategized, and executed digital advertising campaign and product launch events for Unilever’s AXE in 2012*Won bronze award in the Digital Division in Spikes Asia Advertising Festival 2012・ Produced Ben & Jerry’s Japan launch promotion including advertising, events, and social media campaign in 2012The promotion was so effective for the product's broadcast by mass media that its ad value was estimated at 1 billion yen (JPY). Product sales exceeded the company's goal by 100 percent. *Won bronze award in Entertainment Award Division in Adobe Air Context 2012
  • Adk
    Pr & Event Producer
    Adk Apr 2008 - Dec 2011
    Tokyo
    ・ Produced, in collaboration with the Japan Tourism Agency, promotional events for Japanese snow resorts in France, Germany, China and Korea in 2010 and 2011・ Planned and Executed PR activities for Crocs shoes in 2009・ Coordinated the event for AIG Star Life Insurance as a sponsor of Ski Association at Vancouver Olympics in 2009・ Promoted a PR event for the world's first non-alcoholic beer, Kirin Free, of Kirin Beverage in 2009* Sales surpassed the company's goal by 250 percent. The product was among most popular products in Nikkei Marketing Journal's ranking in the first half of 2009・ Planned and Executed PR activities for Tokyo Game Show and Japan Game Award in 2008 and 2009.・ Operated the booth of The Japan International Contents Festival (CoFesta) to publicize game contents created by Japanese companies at a major international game show, Tokyo Game Show, in collaboration with the Ministry of Economy, Trade and Industry in 2008 and 2009
  • Sun In Leo, U.S.A.
    Intern
    Sun In Leo, U.S.A. Dec 2007 - Feb 2008
    Ny, New York
  • Expecting Models Inc.
    Intern
    Expecting Models Inc. Feb 2006 - Apr 2006
    New York

Mayuka Inaba Skills

Marketing Management E Commerce International Business Social Media International Business Development Online Marketing Digital Strategy International Sales Marketing Communications Planning Event Producing Event Planning Experiential Marketing Mobile Marketing Start Ups Data Analysis International Project Management International Team Business Development Content Marketing International Relations International Marketing Digital Marketing Advertising Account Executives Integrated Marketing B2b Marketing Global Marketing Branding Online Advertising Interactive Advertising Entrepreneurship Fashion Sales And Marketing Marketing Integrated Marketing Communications Planning Event Marketing Strategy Event Management Global Fashion Management Marketing Event Planning Google Analytics Digital Communication Social Media Marketing Sql Japanese Culture Project Management Marketing Communications Fashion Management Marketing Strategy Pr Planning Sports Marketing

Mayuka Inaba Education Details

Frequently Asked Questions about Mayuka Inaba

What company does Mayuka Inaba work for?

Mayuka Inaba works for Irep Inc.

What is Mayuka Inaba's role at the current company?

Mayuka Inaba's current role is Head of Business Development - Global Marketing, GTM Strategy & E-Commerce (EN/JP).

What is Mayuka Inaba's email address?

Mayuka Inaba's email address is ma****@****p.co.jp

What schools did Mayuka Inaba attend?

Mayuka Inaba attended Fashion Institute Of Technology, Institut Français De La Mode, The Hong Kong Polytechnic University, Nyu School Of Professional Studies, 明治大学.

What skills is Mayuka Inaba known for?

Mayuka Inaba has skills like Marketing Management, E Commerce, International Business, Social Media, International Business Development, Online Marketing, Digital Strategy, International Sales, Marketing Communications Planning, Event Producing, Event Planning, Experiential Marketing.

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