Mayur Soni

Mayur Soni Email and Phone Number

Co-Founder, Marketing and Product Lead @ Parley
South Africa
Mayur Soni's Location
South Africa, South Africa
Mayur Soni's Contact Details
About Mayur Soni

Proven Marketing and Product Management Professional with a strong background in creating and executing comprehensive strategies that support organizational goals. Skilled in crafting consistent brand messaging, optimizing user experiences, and driving a culture of innovation. Passionate about design, focusing on simplicity, sustainability, and seamless customer experiences. Expert in identifying product-market fit, developing business models, and implementing revenue-generating programs across various stages of the customer journey.Emphasizes the importance of human connection in enhancing brand reputation, building trusted relationships, and aligning work with brand purpose. Highly entrepreneurial and action-oriented, eager to challenge the status quo and create delightful digital experiences. Successful track record in guiding high-performing teams and accelerating growth across diverse industries. Committed to applying expertise in advancing businesses to their full potential.

Mayur Soni's Current Company Details
Parley

Parley

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Co-Founder, Marketing and Product Lead
South Africa
Website:
parley.co.za
Employees:
3
Mayur Soni Work Experience Details
  • Parley
    Co-Founder, Marketing And Product Lead
    Parley
    South Africa
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  • Amplify Analytics
    Chief Executive Officer
    Amplify Analytics May 2023 - Present
    South Africa
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  • Sendmarc
    Chief Marketing Officer
    Sendmarc Jun 2021 - Dec 2022
    Johannesburg Metropolitan Area
    Responsible for building the brand, designing digital customer experiences, generating demand, establishing partnerships, and creating a purpose-led company culture through storytelling.
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  • Self-Employed
    Digital Consultant
    Self-Employed May 2020 - Jun 2021
    South Africa
    Projects focused on digital strategy and implementation, resulting in revenue-generating e-commerce experiences. Consulted on design, digital transformation and marketing in the motor retail and healthcare sectors. Activities delivered included advisory, workshop facilitation, leading ideation sessions, prototyping (e-commerce; apps), product-market fit analysis and stakeholder management.
  • Internet Solutions
    Digital Advisory Consultant
    Internet Solutions Jan 2020 - May 2020
    Johannesburg Area, South Africa
    Retained as a consultant to drive agile software development of self-service, digital channels, and internal customer relationship platforms. Led cross-functional change and the implementation and adoption of new technology.
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  • Internet Solutions
    Chief Marketing Officer
    Internet Solutions Nov 2015 - Jan 2020
    Johannesburg Area, South Africa
    Joined the executive team to improve brand orientation, build marketing expertise and increase use and return of digital platforms. Key focus areas included: group marketing strategy, driving revenue growth, improving customer retention, team mentoring, stakeholder communication, and reimagining the omnichannel customer experience.
  • Cell C
    Executive: Go-To-Market
    Cell C Jan 2012 - Oct 2015
    Johannesburg Area, South Africa
    Led Go-To-Market (GTM) strategy; ensuring commercial viability, driving resource allocation and rolling out tactical plans for key product launches. Managed the Red Bull Mobile business for Cell C and responsible for priority consumer segments across prepaid, postpaid and hybrid products.
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  • Cell C
    Senior Manager, Marketing Services
    Cell C Jun 2011 - Jan 2012
    Sandton, Johannesburg, South Africa
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  • Standard Bank
    Head: Group Marketing Operations
    Standard Bank Oct 2007 - May 2011
    Johannesburg Area, South Africa
    Recruited to lead marketing transformation to design a fully integrated, effective marketing discipline spanning all functions. Built a world-class marketing banking organisation by enabling strategic planning; budget planning and management; financial forecasting; campaign management; project analysis, supplier management and reporting through marketing automation systems and processes that had previously been absent.
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  • Dimension Data
    Head Of Creative Services
    Dimension Data Jun 2004 - Sep 2007
    Bryanston, Gauteng, South Africa
    Led the Creative Services team and shaped brand execution globally. Built team capability as well as developed lead generation campaigns for all products and services. Recruited best of breed partners support effective brand building and marketing programmes.Product & Services experience: Managed Services; Enterprise software & automation; Collaboration & productivity software
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  • Dimension Data
    Senior Graphic Designer
    Dimension Data Apr 2003 - Jun 2004
    Bryanston, Gauteng, South Africa
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  • Hirt & Carter
    Graphic Designer
    Hirt & Carter Jul 1999 - Mar 2003
    Durban, Kwazulu-Natal, South Africa
    View

Mayur Soni Skills

Strategy Marketing Strategy Integrated Marketing Brand Management Digital Marketing Management Business Strategy Marketing Communications Online Marketing Mobile Devices Telecommunications Marketing Project Planning Change Management Team Management Crm Marketing Management Advertising Marketing Operations Product Marketing Go To Market Strategy Cross Functional Team Leadership

Mayur Soni Education Details

Frequently Asked Questions about Mayur Soni

What company does Mayur Soni work for?

Mayur Soni works for Parley

What is Mayur Soni's role at the current company?

Mayur Soni's current role is Co-Founder, Marketing and Product Lead.

What is Mayur Soni's email address?

Mayur Soni's email address is ma****@****ail.com

What is Mayur Soni's direct phone number?

Mayur Soni's direct phone number is +271157*****

What schools did Mayur Soni attend?

Mayur Soni attended Gibs Business School (Gordon Institute Of Business Science), Henley Business School, Standard Bank Global Leadership Centre, Vega - The Brand Communications School, Imm Graduate Diploma In Marketing, Hirt & Carter Training.

What are some of Mayur Soni's interests?

Mayur Soni has interest in Innovation, Graphic And Digital Design, Design Thinking, New Technologies, Business Model Design And Execution, Cross Fit And Foodie, Product Design.

What skills is Mayur Soni known for?

Mayur Soni has skills like Strategy, Marketing Strategy, Integrated Marketing, Brand Management, Digital Marketing, Management, Business Strategy, Marketing Communications, Online Marketing, Mobile Devices, Telecommunications, Marketing.

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