· Reports to the CCO of the company· Responsible from overall management of marketplace organization within Hepsiburada including sales & operations· Manage an organization of 80 people (30 sales – 50 operations)· Responsible of the sales budget of marketplace· Responsible from growing the number of merchants using the platform· Is part of the project team in key projects such as;· Cross border· Local delivery· Merchant financing

- Assist in founding Paravion Turkey- Had been part of the team acquiring Bavul.com- Built up local team- Define and implement market entry strategy- Responsible from preparation and execution of P&L- Built the relations with the local and international suppliers- Define and execute the marketing strategy

Overall Responsibilities:Manage the business & product development cycle of Gezisitesi.com which serves in online travel market selling travel related products such as; hotel, tour, airline, insurance bookings.Main Accountabilities and Activities:• Reporting to the General Manager of the company.• Market & Product gap analysis.• Developing product strategy and execution of the product plan.• Monitoring the product performance and define corrective actions if necessary.• Performing/initiating solution benchmarking and competitive analysis.• Managing the product online marketing strategy.• Driving all communication with 3rd party marketing agencies.• Managed the local hotel pricing engine development and implementation together with the new UI flow of the site.• Managing the implementation pipeline for 3rd party solutions such as Expedia, Tripadvisor, Hotels Combined, Amadeus e-Power.• Finding affiliation partners to increase the traffic of the site with the best conversion rates.Key Achievements• Brand new pricing engine has been developed and integration to the site has been completed.• Brand new site UI flow has been published.• Conversion rate of the site has been increased from 0.1% to 1%.• Product revenue increased 500%.• Total number of hotels in the inventory has increased from 400 to 2400.

Overall ResponsibilitiesManage the product marketing and development cycle of e-Power which serves online travel agencies to sell Amadeus and 3rd party contents. Main Accountabilities and Activities • Market analysis, customer segmentation and product positioning within 40 markets.• Managing the product variety and pricing by creating packages and optional modules to cover whole segments with affordable prices.• Make the gap analysis with the Local Commercial Organizations for market roll out and define necessary actions to fill these gaps.• Contribute to the Product Plan and product evolution by reflecting the needs and recommendations for improvements expressed by the markets and customers. • Define necessary actions to fill out the product gaps for rollout and manage the development process so that the enhancement to be up and running at day one.• Perform/initiate solution benchmarking and competitive analysis.• Manage the customer implementation pipeline per market and monitor the product performance and define corrective actions if necessary. • Support the Local Commercial Organisations in the solution implementation process and assist them with all market roll-out activities 'product documentation, tests, functional support during the pilot phase'.• Manage the localization process of the product.• Support Local Commercial Organisation’s Sales Staff in creating and performing demos/presentations for prospective customers on benefits/features of online products, serving as technical expert in the sales process. • Implemented monthly automated billing mechanism and still taking the responsibility to drive the process. Key Achievements• 70% increase in sales revenues from 2010 to 2011.• 50% increase in total PNRs generated annually.• Total number of licences sold increased 25% in 2011.• 10 new payment channels (PSPs) have been integrated in the product in 2011.•Launched the product over 22 new markets from 2010 to 2012.

Summary of Main Responsibilities:• Worked as a technical account executive for North America and EMEA region’s GSM Network Accounts such as Verizon, AT&T, T-Mobile, O2, Vodafone etc. Expertise in B-B account support.• Dealing directly with the customers in cooperation with the design and product support teams until the problem is resolved in more complex issues.