- Coordinate sales and marketing activities across the Lagos Island area to drive sales and TM&D KPIs for the business throughout the entire market, achieving both volume and value share growth.- Coordinate the Lagos Island area team by executing cycle activities to achieve and exceed set goals, improved the market share across the brand portfolio.- Support team members through on-the-job (OTJ) training and coaching to enhance capability. Assist the HR in the recruitment, training, and management of sales and promotional staff to drive effective and excellent execution of TM&D KPIs.- Monitor stock positions in the area to forecast and prevent out-of-stock situations.- Monitor and report on competition activities across the area, and assist team members in executing tailored interventions to address these activities and improve market share for our brands.- Recruited and follow-up with prospective wholesalers' with the aim of appointing them to enhance volume and share of voice across outlets.- Manage and monitor wholesalers' credit lines to ensure they are effectively utilized to drive our sales and ensure timely funds reconciliation to prevent diversions by wholesalers.

- Design a job description in respect to client role requested.- Conduct interviews for candidates via virtual and physical.- Source for candidates via various platforms such as Telegram, WhatsApp, LinkedIn, referrals and others.- Maintain pool of candidate’s database and manage the candidates in each process.- Review recruitment processes to be in accord with recruitment needs.

- Executing basic trade marketing and distribution activities in HoReCa located within the territory in order to meet company objectives as described in every cycle plan (visibility, availability, freshness, consumer contacting etc).- Led business and strategy development initiatives.- Successfully revitalized the Entertainment channel by introducing and executing Entertainment Loyalty Programs.- Cultivated sustainable relationships across channels, enhancing customer touch points, and ensuring compliance with trade marketing development and activation (TMD&A) fundamentals.- Reimagined and designed a contractual platform for entertainment outlets, emphasizing improvements in share of space, voice, and wallet.- Leveraged relationship management practices across channels to grow incremental sales and penetration into new outlets.- Actively promoted and advocated for new and strategic brands.

- Managed the sales process by growing total portfolio by+27% and NDP's by +23%.- Identified and managed corporate risks.- Built customer relationships.- Executed tailored ideas across outlets.- Established rapport with decision-makers.-Oversee the sales lifecycle.

- Supporting van and bike reps to achieve high performance by developing new routes and giving trade-marketing, distribution and development support to new and existing outlets and ensuring adequate maintenance of company resources and assets.- Actively participated in different sales and marketing strategies implementation for the successful launch of 3 NPIs with unique tobacco flavours.- Delivered NPI launch target and benchmark indices including market share, numeric, and weighted distribution.- Consistently achieved core business volume and value targets and cycle objectives.- Effectively monitored brands' performances in outlets, including competitors.- Achieved execution of the company's cycle plans.- Managed wholesalers and market representatives to ensure delivery of objectives related to selling in and out activities.- Proactively conducted exhaustive competition intelligence and market analysis reporting.- Developed an effective working relationship with the wholesaler through regular communication, providing assistance, and promptly handling queries and requests.

Assist the department of communication to prepare syllabus for every new semester in the media and communication department.Lecture 1st and 2nd-year communication students.Coordinate and Supervise Exams.

- Successfully delivered incremental sales targets and objectives MoM.- Provided valuable guidance, coaching, and training to enhance the skills of team members.- Executed sales strategies and initiatives, contributing to revenue and market growth.- Analyzed sales metrics to assess team performance and identified areas for improvement.- Overseeing and improving the customer base, onboarded 6 new outstation wholesalers, expanding the wholesale universe to 15 wholesalers.- Collaborated with other departments, including finance and inventory, to ensure a cohesive and customer-centric approach.

- Drove incremental sales by +12% for 6 consecutive cycles.- Oversaw a channel comprising more than 18 urban wholesalers spanning Benue, Nasarawa, Taraba, part of Cross River state, and Adamawa.- Effectively communicated trade schemes to business partners, enhancing monthly trade participation and return on investment.- Collaborated with stakeholders to discuss strategies for product sell-out, maintaining healthy inventory levels, and implementing other sales optimization techniques.- Successfully managed ageing debts, minimizing organizational credit exposure.- Worked closely with the outstation team, taking charge of driving consumer engagement, boosting product awareness, enhancing visibility, gathering market intelligence, optimizing merchandising, and facilitating trade communications with both in and outstation wholesalers.

- Develop and adhere to a well-defined work program and route plan as agreed with my LM.- Execute sales and marketing activities in outlets within the territory to meet customer and consumer objectives outlined in the monthly focus.- Train and provide advice to customers, supplying necessary materials and instructions.- Negotiate retail touch points (e.g., positioning, visibility, investment) based on the communication strategy.- Actively participate in business development projects such as trade incentive schemes and internal brand awareness campaigns.- Ensure achievement of objectives for availability, visibility, volume, margin, quality, and customer price of products in the territory.

- Drove the attainment of profitable volume/market share targets for the area by implementing sales drivers within my territory.- Ensured efficient retail redistribution within my territory while upholding business standards in accordance with established guidelines.- Developed sellout points by onboarding 10 semi-wholesalers, connecting a minimum of 30 retailers through to these partners.- Collaborated with the LM to guarantee timely payments from the Distributors and eliminate delays in stock delivery.- Orchestrated the flawless execution of consumer engagement activities, meticulously selecting the right outlets and adhering to on-time, in-full (OTIF) standards for reporting delivery.