Beiing an early investor and supporting this exciting and amazing company in strategic marketing and business analysis. Could learn a lot about web3 and blockchain but share my business, marketing and sales experience.

Providing solutions for food, pharma, cosmetics and pet food companies to master their food safety and food quality challenges as well as offer accurate and reliable products for integrators and end-users to handle their air humidity, temperature, differential pressure and monitoring challenges in clean rooms, storage rooms (i.e. for veggies, fruits...) , cheese ripening cellars and other applications . My goal is to break boundaries to unveil unused growth potential. Internally but as well as externally.

Responsible for the entire water activity instrument portfolio including international and local sales, defining marketing and sales strategy, product lifecycle management, market development and analysis as well as training and coaching of distributors.Leading the sales and marketing group.

Responsible for the entire water activity instruments product line. This includes responsibilities for the entire product life cycle, specific sales and marketing efforts, market development, key account management, definition of international country strategies, motivation and performance monitoring of distributors and direct sales in Switzerland.

Extraofficial teaching in sales and distribution strategies / planing on operational level and prepare students for the federal PET diploma as Junior marketing or sales manager. In addition, giving more advanced lessons in sales strategy for sales or marketing people preparing them for their federal diplomas as sales director (comparable to bachelor degree) or marketing director (comparable to a Master degree))

Responsible for international sales, distributor coaching in terms of targets, goals, strategy. Visiting conferences and seminars plus presented papers. Additionally international key account management

Worked as a project manager in the process analytics business unit. Development projects in the field of pH sensors, ISFET technology and conductivity sensors

Project Assistant in the field of integrated microsystems. Projects included thin film deposition (only physical vapor deposition) and structuring using state of the art technologies (photolithography, wet chemical etching processes)