• Develop presentation approaches, styles, and techniques for the team to implement• Analyze market trends, consumer need, and the competitive landscape, and track campaign performance• Establish art department standards for production, productivity, quality, and client service• Conceptualize campaign vision, harnessing original graphics, copy, content websites, social media, and other marketing materials• Delegate projects to in-house designers and oversee storyboards• Obtain team approval by presenting final layouts, storyboards, and illustrations, encouraging members to provide feedback, and responding to internal commentary and requests• Collaborate with PR and marketing divisions in creating marketing plans, aligning team priorities with business objectives to deliver high-quality work on time and on budget

• Create and execute innovative social media / Digital marketing strategy that is unique for each of our 60 annual shows in addition to overall branding• Designed various artist specific social media campaigns to raise both brand and show awareness and boost sales.• Build and maintain relationships with major EDM media outlets for major tour and show announcements along with contest for show promotion• Helped grow LIC social media accounts on Instagram and Twitter by over 20% to 35k and 88.8k respectively while growing Facebook Likes over 50% to nearly 1 million• Coordinated the graphic revamp of tour merchandise.• Generated all email marketing campaigns while providing graphic content.• Responsible for all reports related to social media, marketing and the promotions of each show within Life In Color tours.

Designed complex graphics, animation and live video content for a diverse array of media, including smartphones, handheld electronic devices, the web and television.Additional projects included title and post-production work, as well as multimedia campaigns, promotional products and technical illustrations. All used in a variety of marketing materials

Established a website dedicated to providing interviews, music releases, photo of events, free downloads, and the latest news in Electronic Dance Music.

Maintained the look and feel of the website as well as issues monthly