I am a marketing and communications professional with experience in a wide range of industries, from magazine publishing to real estate to software. My core strengths are project management and integrated marketing campaigns. I have based my career on three guiding principles: Listen with curiosity. Speak with honesty. Act with integrity. As a project manager, I set clear, measurable KPIs, manage marketing budgets, and lead teams of 20+ individuals, coordinating simultaneous projects, urgent needs, and changes. I also have expertise leading on-site and remote staff to facilitate projects and remain within strict or changing deadlines. I enjoy developing and implementing industry-targeted campaigns and marketing programs that facilitate sales and corporate branding by understanding audience, customer behavior, partner landscape, and market. My ability to establish connections with 3rd party vendors and building rapport for mutually beneficial relationships helps me define strategies for vendor and partner relations, strengthening market position. Skills include:Integrated Campaign StrategiesDigital Marketing Development and ImplementationGo-To-Market (GTM) StrategiesOnline and Email MarketingMarket PenetrationChannel MarketingExecutive LeadershipContent DevelopmentDemand GenerationEvent ManagementWebsite Development/ManagementSocial SellingVendor RelationsBrand AwarenessCommunication, External and InternalAdvertisingTo reach me directly, please call 770-356-8743 or email marybhenderson@mail.com
Listed skills include Account Management, Telecommunications, Product Management, Management, and 13 others.
