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I lead sales for OpenBrand, a real-time market intelligence platform for brands to leverage data and AI-driven insights. By bringing brands the most accurate and timely price, promotion, product, placement, paid ads, and earned media data and insights, we bring together the data brands need to understand why they’re winning or losing in the market and how to reassess go-to-market strategies. At OpenBrand, we envision a world where brands leverage timely data, AI-driven insights, and market research to beat the competition and win their market. Our goal is to build and deploy a highly scalable data engine that enables us to bring this vision to many.Prior to OpenBrand I led sales for the Americas and EMEA at data.ai (fka App Annie), the leader in the consumer mobile app market data and partners with marquee customers in the Media, Entertainment, Gaming, Health & Fitness, Retail, Financial Services and Investment verticals. During my experience at data.ai I’ve built and led teams designed to exceed revenue targets by driving growth within our Enterprise and Strategic account base ($250M-$625B in revenue) across the AMER and EMEA regions. At data.ai, my team and I helped app publishers and investment institutions understand market trends and advise on mobile trends to support overall strategy, implementation, data ingestion, and deliver consumer app market insights to support mission critical executive level business decisions.Preceding my role at data.ai, I spent 12 years at 1010data, one of the world’s leading SaaS private cloud computing and data ingestion solution providers, as a sales leader and individual contributor focused on delivering high-performance enterprise analytical solutions for Retail & CPG.Acquisitions: - Data.ai: 2024, Sensor Tower (Riverwood Capital)- 1010data: 2015, Advance NewhouseAwards: - Presidents Club: 2022- Presidents Club: 2021 - Platinum Club: 2018- Platinum Club: 2017- Platinum Club: 2016- Platinum Club: 2015- Platinum Club: 2013
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Vp, Enterprise SalesMaiden CenturyNew York, Ny, Us
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Head Of SalesOpenbrand May 2024 - PresentOpenBrand is a real-time market intelligence platform for brands to leverage data and AI-driven insights. Lightning focused on bringing brands the most accurate and timely price, promotion, product, placement, paid ads, and earned media data and insights, we bring together the data you need to understand why you are winning or losing so you can make the adjustments you need to succeed. -
Sr. Director Sales, Amer + EmeaData.Ai Jan 2023 - May 2024San Francisco, Ca, Usdata.ai is the largest app intelligence platform, delivering powerful market data and insights to succeed in the app economy.- Led data.ai’s expansion teams for AMER + EMEA regions, including 6 subregions. - Managed over $65M in annual recurring revenue (ARR) comprising 550+ Enterprise ($100k-$250k ARR) & Strategic ($250k-$1.8M ARR) accounts.- Support GTM strategy including new specialized vertical account teams such as Investment (Hedge Funds, VC, PE) & Gaming, designed to achieve and exceed revenue targets across renewal and upsell expansion pillars. - Mentor and manage the Account Management teams, inclusive of front line managers and specialized individual contributors, which required rebuilding the team by recruiting, retaining, and developing a high performing software sales team.- Accountable for sales process and user adoption; pipeline generation, forecasting, contracting, customer engagement, business reviewstrategy message maps, executive alignment, and regional renewal and expansion quotas (AMER + EMEA)- Highly focused on building executive relationships (VP to C-suite) and alignment to drive incremental revenue and user adoption across several industry verticals and user personas.- Global cross-functional partner supporting customer success, product, marketing, data partnerships, data science and engineering.- Function as ‘voice of the customer’ leading sales strategy by influencing product roadmap through presenting risk/opportunity analysis to leadership and e-teams. -
Director Sales, Amer East & InvestmentData.Ai Mar 2020 - Dec 2022San Francisco, Ca, Us- Led App Annie’s Americas East + Investment (all AMER) Account Management Sales Team; supporting 175+ parent accounts, $25M+ in ARR, and responsible upsells expansion growth targets.- Quickly assigned West Coast verticals and specialized account team managing ~80% America’s revenue; including full responsibility of Canada and Latam.- Drive end-to-end consultative sales approach to gain a deep understanding of our customers' pain points and processes to create a tailored solution to derive maximum value from data.ai’s Intelligence platform.- Support team overall strategy including but not limited to identifying, developing, negotiating, and closing large-scale SaaS deals.- Exceed target and achieved Presidents Club award 2021 & 2022.Circle of Excellence 2021 & 2022 (President's Club)
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Director Of Sales, Retail & Cpg Collaboration Platforms (Acquired By Advanced)1010Data Jan 2017 - Mar 2020New York, Us1010data empowers companies to monitor shifts in consumer and market demand and rapidly respond with highly-targeted strategiesAs Director of Supplier Insights I'm held accountable for 1010data's sales and strategy in our Retail & CPG data sharing practices through the sales organization. • Proven 3-year track record with over achievements against plan of 183% and 152%. • Lead our Account Management team to support all retail vendor portal insight, data sharing, and collaboration programs.• Oversee sales and engagement process, pipeline projections, contracting, marketing and messaging, and responsible for team quota. • Developed ROI models and case studies for retailer-supplier collaboration and support model. • Gather feedback and insights to influence the product roadmap, enhancements and weigh prioritizations; tied to ARR. • Received certificate of excellence for Club exceeding quota goals - average of +145% -
Team Lead, Senior Account Manager1010Data Jan 2013 - Dec 2016New York, Us• Proven 4-year track record with over achievements against plan of 159%, 148% and 108%. • Received certificate of excellence through Presidents Club.• Developed ROI models and case studies that exceeded clients’ needs resulting in +90% customer satisfaction ratings. • Facilitated in new product roadmap with Solutions Engineering team and Dev. team to provide greater transparency and insight to the end-users, which increased overall sales opportunity, creating the opportunity to expand sales opportunities. • Partnered with marketing resources to educate our customers & prospects of new products and services in order to expand the sales pipeline and maximize territory opportunity, which led to new revenue streams. • Engaged in prospecting events, seminars and technology-focused conferences, to enhance and generate an extensive pipeline resulting in a high conversion rate. • Extensive experience working with 100s of worldwide Consumer Packaged Goods (CPG) organizations, presenting ROI through detailed use cases, solutions selling techniques, and industry expertise. • Utilized Salesforce.com to manage opportunities, build an accurate forecast, track contract negotiations and customer feedback, and streamlined the contracting process by integrating DocuSign.
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Account Manager1010Data Jan 2010 - Jan 2013New York, Us- Managed 1010data's Vendor Portal collaboration and analytics platform that unifies retailer and their supplier GPG community. - Engaged in prospecting events, seminars and technology-focused conferences, to enhance and generate an extensive pipeline resulting in a high conversion rate.- Utilized Salesforce.com to manage opportunities, build an accurate forecast, track contract negotiations and customer feedback, and streamlined the contracting process by integrating DocuSign.
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Marketing Operations Analyst1010Data May 2008 - Jan 2010New York, Us
Matthew Birzon Skills
Matthew Birzon Education Details
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James Madison UniversityMarketing And Consumer Behavior
Frequently Asked Questions about Matthew Birzon
What company does Matthew Birzon work for?
Matthew Birzon works for Maiden Century
What is Matthew Birzon's role at the current company?
Matthew Birzon's current role is VP, Enterprise Sales.
What is Matthew Birzon's email address?
Matthew Birzon's email address is ma****@****ata.com
What is Matthew Birzon's direct phone number?
Matthew Birzon's direct phone number is +121240*****
What schools did Matthew Birzon attend?
Matthew Birzon attended James Madison University.
What are some of Matthew Birzon's interests?
Matthew Birzon has interest in Skiing, The Beach, Baseball, Basketball, The Outdoors, Wakeboarding.
What skills is Matthew Birzon known for?
Matthew Birzon has skills like Sales, Marketing, Strategy, Business Development, Competitive Analysis, Salesforce.com, Lead Generation, Saas, Marketing Strategy, Microsoft Excel, Strategic Planning, Strategic Partnerships.
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