Growth Manager
Current
Feb 2024 - Present
AeroLeads people directory · profile
Marcelo Maia Email & Phone Number
Digital Marketing | Performance | Growth Marketing | e-Commerce Management | User Acquisition
at
Rocket Lawyer Brasil
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 100%
Current company
Role
Digital Marketing | Performance | Growth Marketing | e-Commerce Management | User Acquisition
Location
Greater São Paulo Area, Brazil, Brazil
Who is Marcelo Maia? Overview
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Quick answer
Marcelo Maia is listed as Digital Marketing | Performance | Growth Marketing | e-Commerce Management | User Acquisition at Rocket Lawyer Brasil, based in Greater São Paulo Area, Brazil, Brazil. AeroLeads shows a matched LinkedIn profile for Marcelo Maia.
Marcelo Maia previously worked as Growth Manager at Rocket Lawyer Brasil and Online Acquisition Manager at Contabilizei. Marcelo Maia holds Bachelor'S Degree, Chemical Engineering from Ufscar - Alumni.
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Rocket Lawyer Brasil
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Profile bio
About Marcelo Maia
Seasoned professional in the Digital Marketing and Digital Business industry. Managed ecommerce implementation projects and also ecommerce day-to-day activities. Experienced in Performance Marketing: implementation of strategies for Google and Facebook Ads, as well as KPIs Performance tracking: Investiment, Revenue, ROI, CPC, CTR and goals achievements.-----------------------------------------------------------------------------------------------------------------Experiência como Gerente de Marketing e Ecommerce - incluindo acompanhamento de agência de performance (Google Ads, Facebook Ads, retargeting), gestão da estratégia e do orçamento marketing, gestão do Ecommerce (Magento), Branding, Criação e Redes Sociais.Acompanhamento de métricas de Performance do Ecommerce e de estratégias de cada canal de marketing: Vendas, Investimento, ROI, CTR, CVR, tráfego, cadastros, abertura de emails/CTOR, entre outras.
Listed skills include Digital Marketing, Marketing Strategy, Microsoft Office, Google Adwords, and 10 others.
Current workplace
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9 roles
Marcelo Maia work experience
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Online Acquisition Manager
- Liderança do time de marketing online, abrangendo Mídia Paga, SEO/Blog e CRO/Web Analytics.- Desenvolvimento e execução de projetos para aumentar o tráfego orgânico e pago, incluindo a implementação do GA4 e Testes AB (VWO).- Redução significativa do Custo de Aquisição (CAC) e Custo por Lead, otimização da taxa de conversão em todo o funil, com foco.
Aug 2022 - Feb 2024
Growth And Performance Manager
- Supervisão da aquisição de usuários e liderança de uma equipe de até 21 profissionais, abrangendo Mídia Paga, SEO e CRM.- Gerenciamento eficaz de orçamentos e apresentação de resultados diretamente à diretoria.- Concepção e implementação de campanhas de aquisição de leads em diversos canais, incluindo Google, Facebook, TikTok, Kwai e Bing.- Avaliação.
Jun 2020 - Aug 2022
Growth And Performance
- Desenvolvimento e implementação de estratégias inovadoras para Mídia Paga e CRM, resultando em uma redução significativa de 90% no CPL.- Criação de um funil de conversão de leads.- Introdução de novas estratégias para a coleta de leads orgânicos.
Apr 2020 - Jun 2020
Gerente De Marketing E Ecommerce
- Gestão abrangente do departamento de marketing, introduzindo projetos de inbound marketing como SEO, Blog/Conteúdo, Influenciadores, Email Marketing e Lead Nurturing.- Liderança na construção de um novo e-commerce e migração bem-sucedida para a plataforma Magento.- Acompanhamento meticuloso de métricas e KPIs para avaliação do desempenho global da.
Mar 2018 - Dec 2019
Coordenador De Mídias
Gestão de equipe de SEM, retargeting e comparadores; Planejamento e Desenvolvimento Estratégico de planos de mídia; Web Analytics e Attribution; Coordenação de Projetos; Atendimento a clientes.
Sep 2015 - Mar 2018
Gerente Comercial
Jun 2016 - Aug 2017
Estrategista De Contas
Responsável por gerenciar contas de Marketing Digital de empresas clientes da agência através das plataformas do Google, utilizando o profundo conhecimento adquirido em Google AdWords para maximizar e otimizar os retornos dos investimentos dos clientes, sempre focando em performance e resultados.
Feb 2015 - Aug 2015
Supply Chain Management Intern
Sep 2013 - Aug 2014
3 education records
Marcelo Maia education
Bachelor'S Degree, Chemical Engineering
Bachelor'S Degree, Chemical Engineering
Digital Business Mba, Business/Commerce, General
FAQ
Frequently asked questions about Marcelo Maia
Quick answers generated from the profile data available on this page.
What company does Marcelo Maia work for?
Marcelo Maia works for Rocket Lawyer Brasil.
What is Marcelo Maia's role at Rocket Lawyer Brasil?
Marcelo Maia is listed as Digital Marketing | Performance | Growth Marketing | e-Commerce Management | User Acquisition at Rocket Lawyer Brasil.
Where is Marcelo Maia based?
Marcelo Maia is based in Greater São Paulo Area, Brazil, Brazil while working with Rocket Lawyer Brasil.
What companies has Marcelo Maia worked for?
Marcelo Maia has worked for Rocket Lawyer Brasil, Contabilizei, Quero Educação, Vee Benefícios, and Curso Ênfase.
How can I contact Marcelo Maia?
You can use AeroLeads to view verified contact signals for Marcelo Maia at Rocket Lawyer Brasil, including work email, phone, and LinkedIn data when available.
What schools did Marcelo Maia attend?
Marcelo Maia holds Bachelor'S Degree, Chemical Engineering from Ufscar - Alumni.
What skills is Marcelo Maia known for?
Marcelo Maia is listed with skills including Digital Marketing, Marketing Strategy, Microsoft Office, Google Adwords, Google Analytics, English, Microsoft Excel, and Engineering.
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