Mélanie Bobet Email and Phone Number

Management of Apple Excellence Program in 2 countries (+1100 ambassadors)• WW & Western Europe program sell-in, implementation & supervision at partner level • Program KPI monitoring, program performance reporting & audience data upkeep • Support business opportunities & NPI to community• Communication management to partners involved in program • Community engagement (events, challenges, mobile app campaigns, seeding) • Local initiatives creation & deployment

Management of Apple Excellence Program in 4 countries (+1000 ambassadors)• WW & Western Europe program sell-in, implementation & supervision at partner level • Program KPI monitoring, program performance reporting & audience data upkeep
• Support business opportunities & NPI to community
• Community engagement (events, challenges, mobile app campaigns, seeding)
• Local initiatives creation & deployment

Plan, organize and manage the execution of sales training in France (Mac, iPhone, iPad and iPod training): 
• Classroom training organization for Apple resellers (Retail, Telco, Commercial)
• Quarterly sales training plans design based on European and local channels priorities• Ensuring the availability and quality of training equipment for classroom and in-store training• Handling budgets in line with internal policies
• Registrations tracking, reporting implementation & compliance monitoring• Role of Champion for new training tools and resources at European level• Promoting the e-learning website / Mobile app content creation at local level - since 2016• Advocacy program support for 800 Champions in France (launch in Retail, WW summit support) - since 2017• First advocacy program support for 200 new Champions in Benelux - since 2020

Development of Apple Sales Training Academy in France (Mac, iPod and iPad training): • Classroom training organization for Apple resellers (Retail & Commercial)• Design of quarterly deployment programs (planning, budget)
• Registrations managing and attendance
 monitoring• Training equipment coordination• Performance metrics and feedback forms management• Relationships with training companies and trainers management• Promotion of our e-learning website at local level

Launch of Apple Sales Training Academy in France (Mac training): 
• Classroom training organization for Apple resellers (Retail & Commercial)• Quarterly deployment programs design (planning, budget)• Registrations management and attendance monitoring• Support for training equipment coordination
• Monitoring of performance metrics and feedback forms

Supporting Product Sales Managers: • New product introduction support (Mac, iPod, softwares)• French competition monitoring• Specific markets studies (e.g. French Wi-Fi market)• Training organization for Apple resellers (Retail and Pro)

Salesperson in childcare store: advising customers, conducting sales, merchandising, stock management, checkout management.

Marketing coordinator for Marketing Director and Project Managers:• Assisting with new releases (albums, singles)• Event organisation (showcases, concerts, seminars)• Liaising with manufacturers• Working with other departments to ensure successful releases (production, public relations, graphic design, etc.)• Administrative tasks (orders, sales monitoring, preparation and follow up of weekly meetings)• Coordinating projects around French artists such as Renaud, David Guetta, Phoenix, Axelle Red, Camille, Cassius, Jean-Louis Aubert, etc.

Salesperson specialized in Apple products: customers advise, sales, merchandising.

In charge of managing customer database and questionnaire processing.