I'm an experienced B2B and B2C customer strategist whose passion is helping brands (like you!) find, reach, and inspire their audiences. I've done this for a range of companies, including Headspace, Kaiser Permanente, Oracle, Providence, Clorox, and Microsoft. I co-founded Program 11 in 2020, and lead Program 11's research and strategy practice. Our qualitative and quantitative research team ensures that every audience and campaign research project delivers actionable marketing opportunities, and our creative team (led by my multiple award-winning co-founder Jenna Briand) develops impactful storytelling content that your customers will love...and remember.Here's why your customers will remember you and your messaging: We are the world’s first Instructional Marketing™ agency, harnessing brain science principles to transform how customers engage with and remember brands. If you want help understanding how your customers think, what motivates them, and moving them to positive action, if you want a highly collaborative team that brings stories and strategy projects to life with passion and delight, DM me. I've got your back! "I tell folks that the first mass market blog was created by you." - Ted Leonsis, Internet Pioneer