My focus is, and has been for the past 15 years, on digital transformation. I have been able to work with both agencies and clients which has given me a clear vision on the value of strategy, data and results. I helped introduce Twitter into Latin America and worked closely with Twitter executives to help them understand the complexities of the region and the differences in each country and market. I also recruited the team that would lead Twitter sales across the region. I co-founded Connecting the Dots, to lead a team of young professionals, hungry to learn and keep digitalizing Latin America, we are goal driven marketers with a desire to learn and keep growing as a company and professionals.