• Working in the Brazilian and international markets;• In 2022, I led the marketing team of the NFT project "Genesis Robots" for Process Lenz;• Structured and managed the digitalization process of the advertising agency Briefing Publicidade, resulting in the acquisition of seven new clients;• Head of Social Media in a political campaign in 2020 for the candidate for councilor, Pablo Figuereido;• 2nd place in the "Facebook Developer Circles Startups 2019", in Barcelona - Spain, with the startup ShakeUp App;• Led the digital marketing of Brasil Natural, resulting in a market expansion to Madrid and B2C customer service;• Negotiation and relationship with customers, stakeholders, partners, and content producers;• Remote team leadership formed by devs, designers, writers, and other areas;• Development of +15 websites via Wordpress, Etsy, and Shopify platforms;• Creation and development of the online course for Delonix.Aptitudes: Community Managment · Social Media · Negotiation · E-mail Marketing · Marketing Automation · Copywriting · Wordpress · Sales Funnel · Paid Media · Digital Marketing · Leadership

Responsible for the development, implementation, and optimization of digital marketing strategies and operational processes.Reporting directly to the CEO.My daily responsibilities included:• Maintain relationships with stakeholders and agencies;• Creating and setting email marketing automation and workflows;• Co-Creating and setting up sales funnel and touchpoints;• Managing a team formed by interns, juniors, and outsourced content creators;• Designing graphic materials, gifts, and digital content for the "BitConf 2022 Conference";• Coordinating the development of a new website and blog, working directly with the UX/UI design team;• Co-creating and managing our SEO strategy• Maintaining a collaboration bond with T. I and the Sales department to improve our user experienceAptitudes: E-mail Marketing · Digital Marketing - Content Strategy · Copywriting · Social Media · SEO Planning · Brand Awareness · Marketing Automation · Project Management · Leadership

• TEDxBelo Horizonte 2021 Communication Department Volunteer

Responsible for the development, implementation, and optimization of digital marketing strategies and operational processes.Reporting directly to the CEO, CFO, and Sales Manager.My daily responsibilities included:• Planning, executing, and managing digital marketing strategies and tactics;• Creating and managing paid campaigns on google and social media, resulting in an MRR growth of 18% in seven months;• Co-Creating and setting up sales funnel and touchpoints;• Maintaining ongoing communications with SDR and sales leadership;• Working with the customer success team to create external and internal onboarding material;• Designing, implementing, and leading monthly Kick-Off meetings;• Increasing website relevance through SEO strategy;• Managing a team and external agencies.Aptitudes: E-mail Marketing · Content Strategy · Digital Marketing · Copywriting · Marketing Autoamation · Paid Media · Brand Awareness · Marketing Strategy · Sales Funnel

Responsible for the execution, analysis, and optimization of digital marketing strategies.Reporting directly to the CEO, CFO, and Sales Manager.My daily responsibilities included:• Planning, executing, and managing digital marketing strategies;• Co-Creating and setting up onboarding content for the external and internal public;• Maintaining ongoing communications with sales reps and leadership;• Working with the SDR team to create sales funnel and touchpoints;• Designing and implementing email marketing automation and workflow;• Managing external agencies;• Creating and presenting monthly reports.Aptitudes: Social Media · Digital Marketing · Copywriting · Paid Media · Product Launch · Brand Awareness · Marketing Strategy · Sales Funnel · E-mail Marketing

ShakeUp is a socially significant project for deaf and hard-hearing people. This project won (2nd place) in the Facebook Developer Circles startups contest in Barcelona in May 2019.https://shakeup.app/Aptitudes: Storytelling · Pitch Creation · Communication · Relations Public · Oratory

Responsible for the execution, analysis, and optimization of digital marketing strategies.Reporting directly to the CEO, CFO, Marketing Coordinator, Dev., and Sales Manager.My daily responsibilities included:• Executing, and monitoring the product release in the Brazilian market;• Daily meeting with the EUA team to discuss strategies, results, and next steps;• Market data analysis; • Maintaining ongoing communications with sales reps, devs, and leadership;• Creating content across all communication channels;• Regular reporting to senior stakeholders on the success of campaigns, demonstrating a deep understanding of what motivates customers;• Direct relationship with partners, agencies, developers, and customers;• Creating customer success onboarding.Aptitudes: Customer Sucess · SaaS Marketing · Copywriting · International Marketing · Market Planning · Brand Awareness · Market Research · Sales Funnel

Part of a small team of digital marketing responsible for creating brand awareness and digital growth of the company.My daily responsibilities included:• Planning, executing, and managing marketing automation via RD Station;• Creating and setting up onboarding content for the external and internal public;• Monitoring Facebook Ads;• Working with the SDR team to create sales funnel and touchpoints;• Designing and implementing the inbound marketing strategy;• Creating and presenting monthly reports.Aptitudes: Social Media · Digital Marketing · Copywriting · Paid Media · E-mail Marketing · Brand Awareness · Marketing Strategy · Sales Funnel

• VIP's space host during games at Mineirão Stadium, during the 2014 FIFA World Cup

• Planning computer classes for SYA (School for Young Adults) students.