Tim Mccaffrey Email & Phone Number

Chicago, IL, US

Chicago, Illinois

Chicago, Illinois

Greater Chicago Area

Provide creative leadership and point of view in helping develop company and divisional strategic plans.Manage a team of five full-time designers and additional freelance. Contribute in the development of, maintaining and promoting the Wilson brand across multiple Team sport categories – football, basketball, baseball, soccer and volleyball. Integrate.

Work with top-level executives to create and promote the brand for Wilson Performance Tennis Racquets and Apparel & Footwear. Execute overall design strategy, manage designers, create sales and consumer collateral, critique brand videos, design front end web assets for online dealers and media partners and oversee creative direction for Wilson Global.

Develop and implement Wilson brand strategy on a global level. Team with business directors, product development and promotions to create, produce and maintain graphics for the Racquet division on a 3-year cycle from grassroots level to professional sports level. This includes developing advertising, branding guidelines, logos, POP, in-house sales.

Execute advertising, brochures, licensee product graphics, logos, posters, product graphics, POP displays, trade show and event graphics. Sole focus on Wilson Team Sports division projects.Manage project timelines, coordinate photography and produce graphics that communicate the Wilson Brand. Direct contact with internal sales planning, local prepress.

Develop complete product lines which include packaging, product graphics and displays for Golf, Racquet Sports and Team Sports divisions. Direct contact with vendors and oversee print production.Designed for accounts including Costco, Dicks Sporting Goods, Golf Warehouse,Sam's Club, Sports Authority, Target and WalmartCreated packaging for brands such as.

Create and develop product graphics, packaging, internal sales collateral, consumer brochures and trade show graphics from concept through production. Collaborate with internal marketing, sales and outside print vendors. Art direct photo shoots for print collateral and review on-press print production.Designed for brands such as Ben Hogan, Dudley Sports.