Digital Marketing Operations Manager
Current• Provides exceptional service to the Results Digital account executives, revenue managers, accounting department, digital media partners and Results Digital customers through hands-on management of deliverables for digital marketing campaigns, including day-to-day leadership of the creation of: digital campaigns, campaign budgets, pre-launch strategy, creative development, digital campaign launches and in-campaign optimization functions in support of customer goals in an ROI-focused environment.• Responsible for building the campaigns, creative and the purchasing of impressions for Google AdWords Pay-Per-Click and Spotify, averaging a monthly spend of six figures. • Liaison to our media buying partners who purchase: OTT, YouTube, Video Pre-Roll, Display, Native Display/Video, Mobile Display/Video, Social Mirroring, Social Media, Amazon. Assuring that budgets, contracts and digital campaigns stay on track and delivered on time. • Support a team of 17 sellers and 4 revenue managers. Focus is customer success (campaign implementation). • Ability to provide a clear creative conceptual direction and motivation across functional teams on a daily basis using multiple CRM programs, such as Rumple, Salesforce, Reporting Zone, in addition to SDS, to help manage channel partner relationships. • Supported revenue growth from 2016 – 2022.• Design and create digital display creative advertising for Result Digital's Sacramento clients and copy for Native ads across all markets.