Melissa Mcclure Email & Phone Number

Philadelphia, Pennsylvania, United States

- Manage direction of 6 international representation offices, covering 12 countries, to successfully deploy trade, marketing, and PR strategies within allocated budgets- Design and implement international sales and marketing strategies for international consumer, group, and trade markets in Europe- Identify growth opportunities to achieve international.

Philadelphia, Pennsylvania, United States

- Responsible for the creation and execution of international sales & marketing strategies that build upon Philadelphia’s positioning as a destination of choice and maximize international visitation levels within the European markets

Seward, Alaska, United States

- Supported the Seward Chamber of Commerce Visitor Center operations through answering inquiries from visitors and chamber members, creating content for the website, and contributing to the organization of upcoming events- Managed the visitor center on weekends throughout the busy summer season

Seward, Alaska, United States

- Managed daily front of house restaurant operations, customer satisfaction, and a 15+ person front of house team- The most fun, hard working pandemic pivot I could have ask for

Greater New York City Area

- Represented sixteen international Destination Management Companies and their respective destinations within the North American MICE market- Managed marketing efforts including mailing campaigns, webinars, and virtual experiences- Planned, implemented, managed and monitored company’s social media strategy and content creation to increase destination brand.

New Zealand

- Hired as a part of the first summer season staff for Cloudy Bay Vineyard's new tasting room, The Cloudy Bay Shed, in Central Otago; Focused on the sale and education of Pinot Noir grown at the Central Otago Vineyard- Chosen to represent the tasting room as interim Duty Manager; responsibly and safely sold alcohol to guests of The Shed- Upheld the.

Fairfax County, VA

- Grew and expanded emerging international markets to Fairfax County, with concentration on the Brazil, China, and India markets including: creating new tour product, educating stakeholders on the market, developing relationships by traveling in-country and using the Chinese social media site WeChat- Developed, implemented, and managed an annual sales plan.

Oak Bluffs, MA

- Initiated a rebranding marketing project in order to direct the hotel towards a more suitable target audience- Promoted the hotel through the use of social media, including constructing and updating Facebook, Twitter, and Instagram pages in order to attract the intended audience

Martha's Vineyard, MA

- Contributed to the achievement a 93.5% occupancy rate during the summer season- Represented the hotel’s brand on a daily basis through marketing, decision making, and interacting with guests, providing superior service from first point of contact to follow-up exchange- Managed the housekeeping team; Delegated tasks to maintain and exceed hotel standards.

Martha's Vineyard, MA

A. International Tourism- Edited and updated information on the website’s international pages to increase international visitation- Published new webpage to attract Chinese visitors, as well as information for members on how to be accommodating to international guestsB. Business Development- Conducted impromptu walk-in surveys to gauge summer sales for.

Washington D.C. Metro Area

- Supervised and helped facilitate the on-going creation of a database with all of the federally-owned/managed/operated sites throughout the United States; instructed other interns in process and project development- Created and developed an original outline for database project; compiled data for each site into manageable spreadsheets for use by.

Zürich Area, Switzerland

- Specialized in room service, eCHo restaurant breakfast and Sunday brunch; cross trained in eCHo fine dining Swiss restaurant, banquet, and At Your Service- Adapted to an international work environment; conversed in professional German with hotel guests and co-workers- Communicated and strategized for successful room service deliveries with the At Your.

Bachelor Of Science - Bs, Hospitality And Tourism Management

Bachelor Of Science (B.S.), Bachelor Of Arts (B.A.), Double Degree: Hospitality And Tourism Management & Communications

Activities and Societies: Hospitality and Tourism Management Program Ambassador, Member of American Hotel and Lodging Association (UMass.

Hotel Management

Activities and Societies: Honor Roll-Winter 2012, Student Council Member, Green Representative-Spring 2012Switzerland study abroad.