Doug Mccracken
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Doug Mccracken Email & Phone Number

Partner, Head of Games Marketing at Andreessen Horowitz
Location: San Francisco Bay Area, United States 11 work roles 3 schools
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Current company
Role
Partner, Head of Games Marketing
Location
San Francisco Bay Area, United States

Who is Doug Mccracken? Overview

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Doug Mccracken is listed as Partner, Head of Games Marketing at Andreessen Horowitz, based in San Francisco Bay Area, United States. AeroLeads shows a matched LinkedIn profile for Doug Mccracken.

Doug Mccracken previously worked as Marketing Lead at Supercell and Brand Marketing Lead at Supercell. Doug Mccracken holds Mba, Marketing, Corporate Strategy from University Of Michigan - Stephen M. Ross School Of Business.

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Email format at Andreessen Horowitz

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Andreessen Horowitz

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About Doug Mccracken

Doug Mccracken is a Partner, Head of Games Marketing at Andreessen Horowitz. Colleagues describe them as "Doug and I worked together at a hot start-up gaming company (U4iA Games) from 2012 to 2013. We worked together on corporate strategy and worked on platform deals like Facebook and Amazon. Doug is a smart, hard-working, and dedicated marketer who has a superior ability to wear multiple hats and manage many emergencies. On a personal level, I think Doug a great person with a high degree of integrity and commitment to his family and work. Doug would make a great addition to any team-focused organization." and "Doug is an exceptionally talented, strategic and analytically driven brand marketing executive who posts a rock-star caliber lineup of franchise successes. I had the pleasure of adding Doug to my teams on two occasions while at Activision - first to manage the development and launch of leading games such as Call of Duty and Doom, and the second time I brought in Doug to lead all marketing and brand management for the Guitar Hero franchise. Doug builds winning businesses and teams that flourish under his guidance. Key traits - honesty, high integrity, level-headed under pressure, strategic business savvy."

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Andreessen Horowitz
Andreessen Horowitz
Partner, Head of Games Marketing
AeroLeads page
11 roles

Doug Mccracken work experience

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Partner, Head Of Games Marketing

Current

San Francisco Bay Area

Lead Marketing for a16z Games & GAMES FUND ONE

Aug 2022 - Present

Marketing Lead

San Francisco Bay Area

Sep 2021 - Aug 2022

Brand Marketing Lead

San Francisco, Ca

Jul 2015 - Sep 2021

Marketing Director

Santa Monica, Ca

Led League of Legends Marketing team.

Aug 2013 - Jul 2015

Vice President Of Marketing

Greater Los Angeles Area

Head of Marketing for independent studio focused on developing AAA web and mobile games for core consumers. U4iA's first-person shooter, Offensive Combat, achieved over 2M registered users less than six months after launch.

Apr 2012 - Aug 2013

Senior Director, Product Management

Led Skylanders product management team generating sales of $1B on execution offranchise strategy with console, action figure, web, and mobile products.

Feb 2011 - Apr 2012

Director, Global Brand Management

Led brand teams developing new action gaming intellectual property and previously led strategy team for Guitar Hero business.

Jan 2010 - Feb 2011

Senior Global Brand Manager

Led global brand teams launching Guitar Hero III: Legends of Rock, 1st video game toachieve $1B in sales, and DJ Hero, #1 New IP of 2009.

Dec 2006 - Jan 2010

Associate Brand Manager

Launched Doom 3 and other enthusiast products driving 5M unit sales worldwide.

Aug 2004 - Dec 2006
3 education records

Doug Mccracken education

FAQ

Frequently asked questions about Doug Mccracken

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What company does Doug Mccracken work for?

Doug Mccracken works for Andreessen Horowitz.

What is Doug Mccracken's role at Andreessen Horowitz?

Doug Mccracken is listed as Partner, Head of Games Marketing at Andreessen Horowitz.

Where is Doug Mccracken based?

Doug Mccracken is based in San Francisco Bay Area, United States while working with Andreessen Horowitz.

What companies has Doug Mccracken worked for?

Doug Mccracken has worked for Andreessen Horowitz, Supercell, Riot Games, U4Ia Games, and Activision.

How can I contact Doug Mccracken?

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What schools did Doug Mccracken attend?

Doug Mccracken holds Mba, Marketing, Corporate Strategy from University Of Michigan - Stephen M. Ross School Of Business.

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