Senior Digital Designer
CurrentLead the creation and implementation of comprehensive design strategies, encompassing graphic design, layout, and digital communications to enhance brand visibility and engagement. Produce content across multiple platforms, including photography and videography, refining visual storytelling to support the company’s dynamic social media presence. Oversee the design and distribution of digital and print publishing materials, including the annual company catalog, ensuring consistency and quality in all visual representations. Manage email campaign aesthetics utilizing platforms, such as Hubspot and Klaviyo, aligning design with marketing objectives to maximize reach and impact. Maintain and update the brand’s website, productclub.com, enhancing user experience and ensuring alignment with the latest brand standards and SEO practices.