Marketing Director
CurrentMarketing Director for 4 radio stations (WRKZ, WJKR, WMNI, WJKR-HD2) overseeing the Marketing and Digital Marketing Departments. I create Marketing initiatives for all stations that utilize social media, digital, web, mobile and on-site events. Work closely with industry partners such as music labels, venues, artist management, tours, media companies, and directly with artists, to integrate our radio properties in the promotions and marketing of our stations with these partners. Create and implement on-site events to promote client initiatives along with our stations. I also create and implement experiential campaigns with record labels and tours that benefit our listeners and create local connection to artistWork closely with Sales to streamline marketing initiatives into revenue generating sales packages to create new revenue and NTR streams.