Ultimate Technologies Group is a service-focused commercial audio-visual and information technology services company that provides global virtual communication and collaboration solutions. UTG designs, installs, and services its clients wherever they are in the world. Whether it be a new construction project or a much-needed enterprise update to reflect today’s workforce, Ultimate is there for you. To learn more about Ultimate Technologies Group, visit www.ultimatetechnologiesgroup.com.

Hoosier Classics is a custom apparel and embroidery shop downtown Pendleton, IN. We specialize in branded apparel for local schools and businesses. The e-commerce side of the business provides options for customers all over the country.

I lead the marketing team, consisting of graphic designers, e-commerce managers, print, and production specialists. The e-commerce team manages and oversees all of the online storefronts for our campus stores. The print team ensures all internal and external print jobs are completed with the utmost quality. My day-to-day responsibility is for making sure Slingshot is true to its brand in identity and messaging.

After two years of serving as Wilson Kehoe Winingham's advertising sales executive for the Indiana Lawyer, WKW recruited me to become their first in-house marketing manager. Shortly after starting and creating a marketing department from scratch, we transitioned all of the marketing agencies out and brought more marketing efforts in-house. I was soon promoted to Marketing Director where I was responsible for all marketing activities including planning, managing, and placing advertising for the firm.First and foremost, my main responsibility is managing our firm's brand and reputation. All of our messaging and advertisements must align with our brand. I am responsible for tracking and evaluating the mediums chosen to decide how well the advertising campaign has worked and provide ROI metrics to the partners. I create, develop, and produce marketing materials and advertisements while ensuring all messages support WKW's mission and objectives.Skilled Areas: *Social Media Marketing*Shooting and Editing Video*Internal/External Communications*Media Relations*Web Development*E-Mail Marketing*Creative Development*Marketing Strategy*Content Development*Project Management*ROI / Metrics*Budgeting

During my time at IBJ Media, my responsibility was for growing the Indianapolis Business Journal's sister publication, The Indiana Lawyer. The Indiana Lawyer is a paid subscription state-wide legal publication. The advertising target market is attorneys, court reporters, paralegals and anyone trying to reach the legal community. As the sole advertising sales executive for The Indiana Lawyer, I mostly met with lawyers, law firms, and managing partners and discussed their marketing activities to see if The Indiana Lawyer publication and digital products made sense for their practice.