Daniel Mcknight

Daniel Mcknight Email and Phone Number

Manager, Business Development - Thundering Herd Sports Properties @ LEARFIELD
Huntington, WV, US
Daniel Mcknight's Location
Huntington, West Virginia, United States, United States
Daniel Mcknight's Contact Details

Daniel Mcknight personal email

n/a
About Daniel Mcknight

I have a strong background in the sports and advertising industries where I worked in multi-media sales, sponsorship sales, activation, brand marketing, social media, and game operations for various organizations. I graduated from Marshall University with a Master's Degree in Business Administration and a Bachelor's Degree in Sports Management. I am passionate about creating value and impact for my clients and partners, leveraging my skills in social networking, partnership activation, and social media marketing.

Daniel Mcknight's Current Company Details
LEARFIELD

Learfield

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Manager, Business Development - Thundering Herd Sports Properties
Huntington, WV, US
Daniel Mcknight Work Experience Details
  • Learfield
    Manager, Business Development - Thundering Herd Sports Properties
    Learfield
    Huntington, Wv, Us
  • Mspark
    Account Executive
    Mspark Nov 2020 - Aug 2024
    Helena, Alabama, Us
    • Developed and delivered integrated print and digital advertising solutions to local and regional businesses, generating over $1.4 million in revenue.• Managed fulfillment for over 60 partners, increasing client retention and growing business volume from 650,000 to 1.4 million through new business, existing, and upsells.• Delivered persuasive presentations, aligning solutions with client needs and maximizing customers return on investment.
  • West Virginia Power
    Account Executive Of Tickets And Sponsorships
    West Virginia Power Mar 2019 - Nov 2020
    Us
    • Sold and serviced group tickets, season tickets, and corporate sponsorships totaling in $70,500 in five months during the 2019 season. An 135% increase of my sales goal.• Oversaw and implemented all group theme nights and sponsored promotions• Directly managed fulfillment for 15 corporate sponsors totaling over $120,000• Supervised all season interns to make sure sponsored contractual obligations were met
  • Peak Sports Mgmt
    Account Executive, Corporate Partnerships - Central Arkansas Sports Properties
    Peak Sports Mgmt Aug 2018 - Mar 2019
    Frisco, Tx, Us
    • Directly managed fulfillment for all 105 corporate partners totaling over $750,000• Prospected and closed new corporate partnerships totaling in $40,000• Captured photos and imagery to support proposals and client recaps including signage,events, gameday promotions, and on-site activations• In charge of creating sales proposals and partner recaps utilizing Adobe Photoshop,Digideck, and Microsoft PowerPoint• Oversaw all gameday activations including hospitality areas, on-site activations, on-fieldpromotions, radio, print, digital, social, and corporate events• Served as liaison between corporate partners, property staff and the Athletic Department• Supervised all gameday interns to provide proof of performance
  • Houston Rockets
    Corporate Development Associate
    Houston Rockets Aug 2017 - May 2018
    Houston, Tx, Us
    • Executed corporate partner gameday activations and marketing activities including in-arena promotions, partner event displays, hospitality, and prize distribution• Created proposals and season recaps for all corporate partners• Worked with sales team to identify potential partners and assist with calls and meetings• Provided event support through conception, planning, set-up, execution, and breakdown of all sponsored events• Captured photos and imagery to support proposals and client recaps including signage, events, gameday promotions, and player appearances• In charge of tracking sponsored assets to make sure all contractual obligations were met
  • Img College
    Property Assistant
    Img College Aug 2015 - Aug 2017
    • Assisted IMG staff with Marshall football and men's basketball gameday preparation• Set-up in-venue sponsorship signage, hospitality events, and game-day displays• Executed and fulfilled all gameday on-field and off-field promotions for all football and basketball games• Liaison to corporate sponsors hosting pre-game events and sky suite guests• Other duties as assigned by IMG’s General Manager and staff
  • Houston Dynamo
    Partnership Marketing Intern
    Houston Dynamo Jun 2016 - Aug 2016
    Houston, Texas, Us
    • One of two interns hired in the Marketing Department for the Houston Dynamo, a Major League Soccer (MLS) franchise which averages over 20,000 fans per game.• Participated in weekly Sponsorship Department meetings as well as mid-season meetings with partners and monthly staff meetings for the entire organization.• Conducted five interviews for potential game-day interns.• Created mid-season and end-of-season sponsorship recaps for partners.• Designed layouts for Texas Street Fest and Orange Avenue to show partners where they would be set up on game-days.• Oversaw five game-day interns for all home matches. • Developed game-day timelines for staff in the Sponsorship Department.• Created an “assets research” PowerPoint presentation for the Dynamo’s sales team to show available spaces inside of the stadium that the sales team could sell to potential partners.• Took and organize photos of all home games into each sponsor’s folder.• Reviewed game broadcasts and created recaps to show when partners were involved.• Executed game day partner promotions and sponsor activations.
  • Ncaa
    Social Media Hub & Media Relations Department Intern
    Ncaa Mar 2016 - Apr 2016
    Indianapolis, In, Us
    • One of 30 students hired by the NCAA to be a member of the Social Media Hub, which is responsible for being the primary social media conduit for the public.• Communicated with fans using Twitter, Snapchat, Instagram & Facebook in ways that help promote Final Four events, products, and sponsorships. I also served as a customer service representative for fans who send their questions to the NCAA, through social media, regarding the Final Four and its events. This year, the average response time for these questions was less than two minutes.• Utilized programs such as Sysomos, Geofeedia, and TweetDeck to search and interact with fans• Oversaw social media accounts during events while providing Twitter and Instagram responses to over 86,000 followers• During the games and press conferences, I assisted the NCAA Media Relations Department and the media in a variety of tasks designed to generate positive publicity about the Final Four and its events.
  • Marshall University
    Sports Information Intern
    Marshall University Aug 2014 - May 2015
    Huntington, Wv, Us
    • Assisted with football, men’s basketball, and baseball media events where I handled a variety of duties assigned by the Sports Information Director• Oversaw social media accounts during sporting events while providing in-game Twitter updates to over 4,000 followers
  • West Virginia Power
    Marketing & Operations Intern
    West Virginia Power May 2014 - Aug 2014
    Us
    • Setup and executed in-game promotions and marketing catering to over 140,000 spectators during the baseball season• Assigned to oversee the “Christmas in July” promotion by the team’s Vice President, a promotion requiring two canned food items in exchange for $2 off a future game ticket with all proceeds going to The Covenant House• Successfully generated publicity, additional ticket sales and support for the community
  • Marshall University
    Facility And Gameday Operations Intern
    Marshall University Feb 2014 - May 2014
    Huntington, Wv, Us
    • Assisted with preparation and execution of athletic events two days a week, before classes as well as nights and weekends, in addition to working a part-time job and my full-time academic obligations

Daniel Mcknight Skills

Sports Social Media Marketing Microsoft Office Customer Service Event Planning Sales Leadership Twitter Partnership Marketing Sponsorship Activation Sysomos Event Management Promotions Time Management Sports Management Ticketing Facilities Management Powerpoint Sponsorship Baseball Soccer Sports Marketing Nonprofits In Game Advertising Public Speaking Social Networking Facebook Insightly Sponsorship Sales Adobe Photoshop Sponsorship Management Corporate Sponsorships Advertising Social Media Marketing Cold Calling Sales Process Salesforce.com Sales Presentations Management Partnership Activation Inside Sales Customer Relationship Management

Daniel Mcknight Education Details

  • Marshall University
    Marshall University
    Business Administration - Mba
  • Marshall University
    Marshall University
    Sports Management

Frequently Asked Questions about Daniel Mcknight

What company does Daniel Mcknight work for?

Daniel Mcknight works for Learfield

What is Daniel Mcknight's role at the current company?

Daniel Mcknight's current role is Manager, Business Development - Thundering Herd Sports Properties.

What is Daniel Mcknight's email address?

Daniel Mcknight's email address is dm****@****wer.com

What schools did Daniel Mcknight attend?

Daniel Mcknight attended Marshall University, Marshall University.

What skills is Daniel Mcknight known for?

Daniel Mcknight has skills like Sports, Social Media, Marketing, Microsoft Office, Customer Service, Event Planning, Sales, Leadership, Twitter, Partnership Marketing, Sponsorship Activation, Sysomos.

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