Michele Mendiola Email & Phone Number

United States

Leverage Service, market, and behavior Data, as well as audience research to drive effective programming strategies for OOH.Key consultant in campaign execution strategy, management, and optimization for maximum performance.Build an Ad operations for paid media investments, tracking assets and performance.Ensuring clients receive proof of play reports and proof of successful interaction with the Ad.Design content requirements, schedules, checklist, and systems to streamline workflow and ensure consistent operations.Knowledge of digital signage solutions, commercial displays, video walls, interactive displays, and related technologies.

Los Angeles County, California, United States

Oversee the daily operations of 5 Towers including supervising staff, procedures and providing necessary support resolving technical issues within the event or with clients and/or staff.Held weekly meeting with production management or 1:1 to ensure that hiring process, disciplinary procedures, reviews and transitions were followed by staff.Maintain an organized and up-to-date calendar; tracking all bookings, events, and projects.Kept track of hours worked on projects, events, and tasks, including generating quotes and invoices.Negotiated contracts for events with respect to budgets, talent, and other related items, saving 20% annually in 3 months using budgeting and communication skills.Successfully organized and executed 10+ events in 2 months, negotiating contracts and managing budgets, leading to a 20% increase in attendance.

Greater Los Angeles Area

Skilled collaborator in all aspects of audio/visual production in cabling equipment, PTZ cameras, microphones, audio mixing board, lights, broadcasting software and relevant equipment and software.Digital Display Technician - maintain all systems up to date and made sure equipment was operational.Ensure the daily start-up and shutdown procedures of owned and operated venues and CityWalk systems. Systems: include audio, video, and lighting.Improved customer satisfaction by 40%, measured by post-event surveys, in 6 months with event planning and execution.

Los Angeles

Designed 20 lesson plans for the instructional year, including multiple hours of instruction on the following topics: Film, Photography, and editing.Outlined course objectives (and provided daily opportunities) for students to learn how to direct live action skits/scenes, complete green screen work, use ADR (Automated Dialogue Replacement), and add sound effects to a variety of media.Provided positive, motivating leadership that inspired students to achieve their full potential to become future artists; overseeing the development of a personal project portfolio for each student.

Burbank, California

Collaborated with film professionals to design an award-nominated video, advocating for mental health in films and TV ShowsAssisted in the design and development of 5+ various print materials (such as ads and brochures), working with both internal and external vendors to ensure that all graphics were in compliance with brand guidelinesActed as production assistant for events, coordinating with talent, stage hands, and security to ensure smooth event runsEnsured adherence to brand standards, including color scheme, editing techniques, and use of brand assets, to shoot commercials and promotional material for all social media platforms

United States

Facilitated project completion in 3 different software programs such as Adobe AfterEffects (video editing) and Adobe InDesign (graphic design)Proven experience in recruiting and managing freelance workers, scaling independent project teams as needed to ensure timely deliveryDeveloped, implemented and managed a YouTube channel for the Cal State University Student Recreation Center and University Student Union, utilizing a range of marketing tactics leading to a 45% increase in viewershipAdditionally created graphics for the university website, conducted email marketing campaigns, and developed social media content to increase exposure.

Bachelor Of Arts (B.A.), Multimedia Production

Education Opportunity Program The Educational Opportunity Programs (EOP) at California State University, Northridge designs, administers.

Minor, Fine/Studio Arts, General