Mary Catherine Jeffery Email & Phone Number

Residential Construction

Greater Chicago Area

• Act as the day-to-day lead for assigned clients
• Collaborate with creative and executive teams to ensure timely and accurate deployment of marketing campaigns and programs
• Manage and support the development of client’s International menu strategy from conceptualization to print
• Oversee the execution of creative assets for national/international marketing campaigns through all digital assets including web, email, digital, and social media channels to drive incremental foot traffic
• Analyze metrics and point-of-sale data to optimize creation of content and identify challenges/opportunities
• Monitor competitive best practices around brand communication and product storytelling

• Managed and executed multiple experiential marketing programs for The Cosmopolitan Hotel Las Vegas, Mikes Hard Lemonade, Fisherman Friends, Treasury Wine Estates (Penfolds, 19 Crimes, Sledgehammer) and Airbnb
• Helped developed and managed multiple field marketing teams for clients like Fisherman Friends, Mikes Hard Lemonade & Airbnb
• Key lead on developing and managing clients creative POS campaigns and ensuring proper delivery
• Developed and communicated marketing strategies/plans and creative platforms for assigned clients through effective presentations and proposals that are rooted in research and measurable outcomes
• Managed the day to day execution of All Terrain’s beverage and spirit clients’ campaigns both digitally & within the field
• Tasked with designing, budgeting and supervising campaigns to meet client objectives and expand the company’s portfolio

• Fostered strong relationships with over 500 small business merchant accounts nationally
• Conducted quarterly marketing review sessions with merchants to review goals, budget and outline Belly promotional planning for the upcoming 3 to 6 months
• Managed email promotions, social media and marketing campaigns end to end for accounts assigned
• Rapidly grew 4-5 markets through referrals, sales and up-selling

• Helped develop and execute experiential marketing campaigns for clients: Beam Global Wine & Spirits (EFFEN Vodka, Casa Sauza portfolio), McDonald's Corporation, Fortune Brands Home & Securities
• Developed and maintained client relationships
• Fully executed and coordinated events on a national level
• Managed project timelines and budgets
• Managed all relationships between clients and outside vendors
• Provided regular status updates on programs

Chicago, IL

- Helped to plan and execute experiential events for top clients: Beam Global Wine & Spirits (EFFEN Vodka, Casa Sauza portfolio), McDonald's Corporation and Fortune Brands Home & Securities

B.A

Education record