Helping brands unlock their human voice on the coolest platform around. #1 evangelist for brand experiences.• Reddit's first Sales Director—helped create Reddit's first sales team, built Reddit's brand partnerships business, and defined Reddit as a mainstream platform highlighted by multiple award-wining campaigns across verticals.• Directly sold in and managed several major brand and agency relationships on Reddit including inaugural campaigns for Google, Charmin (P&G), Maker’s Mark (Jim Beam), Marriott, Nike, Old Spice, and Spotify.• Enabled environment for positive brand growth on Reddit; changed conversation from fringe advertising platform to mainstream, must-have line item.• Defined and created success metrics to more clearly demonstrate Reddit’s unique value proposition to our advertising partners. • Launched and oversaw Reddit's first-to-market product campaigns in mobile, programmatic, and video.

Initial Prospecting - Identified and created a list of over 300 organizations in varied verticals with multiple contacts at each. Contacts range from Marketing Manager's to Senior VP's of Marketing to CEO's.Relationship Building - Penetrated iron clad corporate structures, able to identify and get myself in front of decision makers quickly. Created (from scratch) respectful and fruitful relationships with leaders from numerous Fortune 500 companies, medium sized growth businesses, and smaller start-up level organizations. Took time to understand individual goals and business objectives, offered advice only in mutually beneficial situations.Sales Pipelines - Organically built strategic relationships and created a pipeline with approximately 150 new business opportunities worth 12-15 million dollars in under 3 years. Heavy outbound marketing as well as inbound. Opportunities range from 25-50K websites and mobile apps to multimillion dollar corporate business hubs. Sales Materials - Constantly developing client-specific marketing materials including personalized sales presentations and case studies relevant to each prospect’sunique business objectives. Give sales presentations in person, over the phone, or through a service such as Go2Meeting or WebEx.Proposal Creation - Once a project has been received, assist in the creation of a proposal with different members of the production team. Duties include proposal strategy, team-task delegation, actual proposal creation, timelines and pricing.Post-Sale Nurturing - Facilitate a seamless transition from pre-project to kickoff. Field all questions, address any concerns, and hold hands as much as possible in the time period between when a project is won and when it begins. Also make all necessary introductions and ensure all client needs are met pre-project. Pass off to project management.Relationship Maintenance - Maintain personal relationship throughout. Monthly check-ins to ensure client expectations are met.