Mike Woods

Mike Woods Email and Phone Number

Founder, CEO @ OrkaTV | Streaming TV is TV… But Better @ OrkaTV
Mike Woods's Location
Santa Monica, California, United States, United States
Mike Woods's Contact Details
About Mike Woods

I am a founder and CEO of OrkaTV, a company that aims to help ad buyers reach the viewers and audiences on streaming TV, and to bring a great viewer experience back to the television set. I have over 25 years of experience in the entertainment tech industry, from startups to small companies to Fortune 100 companies, and from business strategy to leading enterprise-scale teams.My core competencies include strategic planning, product definition, business operations, and execution. I am also a certified scrum master and an agile project management enthusiast. I have a deep expertise in media and entertainment, streaming video platforms, strategy consulting, mobile apps, and large-scale application development and integration. I am passionate about television and the opportunities created by the fundamental tech shift that is disrupting the television ecosystem. I am always looking for friends, partners, and supporters who share my vision of building the entertainment companies of the future.

Mike Woods's Current Company Details
OrkaTV

Orkatv

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Founder, CEO @ OrkaTV | Streaming TV is TV… But Better
Mike Woods Work Experience Details
  • Orkatv
    Founder, Ceo
    Orkatv Nov 2021 - Present
    Santa Monica, Ca, Us
    All TV is streaming, OrkaTV is founded to ride the wave created by the fundamental tech shift that is crashing through the television ecosystem. This tech shift is causing massive, chaotic disruption and by reading the currents, OrkaTV is charting the course for the entertainment companies of the future. Our first goal is to help ad buyers reach the viewers and audiences on streaming tv. Then we're looking to bring a great viewer experience back to the television set. If you are someone that loves television, come join our pod! We need all the friends, partners, and supporters that we can get.
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  • Amagi Corporation
    Svp, Product
    Amagi Corporation Jan 2020 - Nov 2021
    New York, Ny , Us
    At Amagi, we are building the tech platform that powers streaming tv. For Content Owners and Studios, our products enable the creation, distribution, and monetization of channels to a broad array of video services including streaming, OTT, and traditional broadcast. For Streaming TV Services, our products enable easy onboarding, management, and monetization of a broad set of channels in a seamless, standardized way. For Broadcasters, we provide advanced cloud-based automation, playout, and delivery.
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  • Wurl Tv Network
    Svp, Head Of Product
    Wurl Tv Network May 2017 - Nov 2018
    Palo Alto, California, Us
    At Wurl, we pioneered the fundamental tools and infrastructure that powers free, ad-supported streaming tv channels and streaming tv services. We invented and built the tools that enabled Content Owners and Studios to create channels of content and to distribute them to both streaming services and traditional broadcasters as linear channels and as VOD offerings.In this role, I led the Product, Engineering, and Operations teams and helped grow the company from a small team with lots of ideas into a full operating company with a world class set of clients.
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  • The Walt Disney Company
    Vp Product Management, Maker Studios
    The Walt Disney Company Jan 2016 - Apr 2017
    Burbank, Ca, Us
    Acquired by The Walt Disney Company, Maker Studios was the largest of the multi-channel networks on YouTube. Working across all the divisions at Disney, we adapted our core video management, packaging, and delivery systems to form the back-end video management systems for the Disney+ streaming service.
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  • Maker Studios (Acquired By The Walt Disney Company)
    Vp Product Management
    Maker Studios (Acquired By The Walt Disney Company) Mar 2014 - Dec 2016
    Glendale , Ca, Us
    Acquired by The Walt Disney Company, Maker Studios was the largest of the multi-channel networks on YouTube. A talent-first, technology driven media company and the #1 producer and distributor of short form digital content reaching millennials in the US, attracting 14 billion+ monthly views. Maker was the #1 producer and distributor of online video to Millennials and younger generations, a diverse, tech-savvy group living a mobile, social, on-demand life.At Maker, I led the product teams responsible for our 1) Direct to Consumer properties, including Maker.tv and our talent-centric Mobile App constellation (70+ apps showcasing many of the biggest talent on YouTube); 2) Video Management and Distribution platforms; 3) Data and Analytics platform; and our 4) Business Support tools
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  • Woods Consulting, Inc.
    Consultant - Lean Startup, Product Strategy
    Woods Consulting, Inc. Nov 2013 - Mar 2014
    As an independent consultant, I helped coach / mentor high-growth, investor-backed startups and small, rapidly-growing companies create product strategies, improve their development methodologies, and structure their companies to scale with rapid growth.I worked closely with venture capital, private equity and angel investors, entrepreneurs and business leaders to assess opportunities being considered for investment and to coach / mentor their portfolio companies.I used techniques from the Lean Startup, Design Thinking, Agile / Scrum / Kanban, Growth Hacking, Mobile First, and Big Data Analytics to help companies define their business model, determine a strategic vision, create tactical projects that will move the product along the strategic roadmap, then assess the results to determine the next steps.Often, I was a sounding board for founders, investors, and senior executives that want to bounce ideas and questions off of someone who has "been there and done that" a few times.
  • Edmunds.Com
    Director Of Product, Mobile And Emerging Tech
    Edmunds.Com Mar 2010 - Nov 2013
    Santa Monica, Ca, Us
    Combining my experience in strategy and Big 5 consulting with a passion for technology and cars, I helped to create and execute Edmunds.com’s mobile strategy, including the company’s five-star iPhone / iPad app which was rated a “Best Car App” by CNN in 2012.Director of Product for the Dealer Tools group. We designed and built the specialized B2B systems that operate between Edmunds.com and the Dealerships that subscribe to use their services. Started as a bit of an afterthought, the Dealer Tools product became one of the most critical links in enabling dealer's to use the companies listing products. To be successful, we used techniques from many disciplines - the Lean Start Up to define what the products would be, Design Thinking to figure out what the critical features were and ensure our usability goals were met, and Agile / Scrum / Kanban to execute the development. We went from raw concept to production product in just 6-weeks. Over the year, we grew from nothing to thousands of users of the system --- with an adoption rate of over 70% by dealerships.Director of Product in charge of the company's Mobile Website. As a product manager, I defined a strategic plan for the mobile website, then executed tactical projects to improve the user experience. We transformed the site and delivered an app-like experience within the mobile browser. Our approach delivered huge results and traffic grew by over 200% within the year.Product Manager for the Mobile Team. We developed the Edmunds.com mobile website, iPhone, iPad, and Android apps. At the time, Edmunds operated an enthusiast website called Inside Line and we built the Inside Line mobile website and iPhone apps. On the emerging tech front, we developed a predictive algorithm based vehicle recommender called “My Car Match” in collaboration with professors from MIT Sloan and UCLA Anderson.
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  • Directv
    Directv (As An Independent Consultant)
    Directv Jan 2008 - Dec 2010
    El Segundo, Ca, Us
    As an independent consultant, I worked worked as a Program and Sr Project Manager for VP and C-Level executives to assess enterprise systems, define and charter internal strategy consulting groups, and execute large-scale system development projects.- DIRECTV: as an Enterprise Program Manager for COO’s “Top 5” Project Hit List, I led cross-department, cross functional teams to analyze issues, define solutions and execute projects to implement the solutions. We improved automated-account activation from 45% to over 90% saving the company millions of dollars in call center and on-site tech costs. Our ability to rapidly complete these projects allowed other critical IT initiatives to stay on track and release on time- DIRECTV: as a Scrum Master, I organized and structured the project to redesign DIRECTV.com. We used the Agile/Scrum methodology and executed the full product management lifecycle - from conceptualization to prototyping, usability testing with focus groups, and development. We accomplished a full redesign of site and worked through all major functionality - sales, service, TV program guide, pay per view to improve usability, simplify sales process flows, and improve the underlying code stability. The results were that we increased new customer sales, increased customer purchases of pay-per-view events and movies, improved customer satisfaction, and improved customer retention.
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  • Caneum, Inc.
    Vice President, Application Services
    Caneum, Inc. Jul 2007 - Dec 2007
    In
    Led Application Services group for offshore services provider. Responsible for global project delivery by 150 member development team based in Mumbai, India.Defined methodology for group, established internal standards, implemented development tools in order to improve quality and increase customer satisfaction with delivered systems.
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  • Woods Consulting, Inc.
    Consultant - It Strategy, Sr Project Management, Agile Methodologies
    Woods Consulting, Inc. Jan 2002 - Jun 2007
    As an independent consultant, I worked worked as a Program and Sr Project Manager for VP and C-Level executives to assess enterprise systems, define and charter internal strategy consulting groups, and execute large-scale system development projects.Successful consulting engagements led at: - Farmers Insurance: Implemented custom enterprise CRM system with real-time data links to 13 other enterprise systems, worked with Chief Strategy Officer to write the charter for the Zurich Insurance Company's internal strategy consulting group- Cincinnati Insurance Company: Audit of enterprise system to determine system lifespan and to recommend improvements - Nissan: Implemented a global content management system to power the companies intranet across North America, Japan, and Europe- Los Angeles Unified School Districts: Managed the execution of the Procurement-to-Payables project to solve issues with their accounting system and processes
  • The Bulldog Group
    Project Manager
    The Bulldog Group 1999 - Dec 2001
    Led strategic planning sessions and implementations of Digital Asset Management systems. Key clients included:- Sony Pictures Entertainment- Lucent- Microsoft Studios- Disney Consumer Products
  • Ernst & Young, Llp
    Management Consultant
    Ernst & Young, Llp Jan 1996 - Nov 1999
    London, Gb
    Key Projects Included:- Farmers Insurance- Y2K Conversions at Costa Mesa ACC / ADE- Nationwide Insurance- McDonnell Douglas
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Mike Woods Education Details

  • Ucla
    Ucla
    Geology
  • Agile University
    Agile University
    Agile Development
  • American Flyers
    American Flyers
    Aviation

Frequently Asked Questions about Mike Woods

What company does Mike Woods work for?

Mike Woods works for Orkatv

What is Mike Woods's role at the current company?

Mike Woods's current role is Founder, CEO @ OrkaTV | Streaming TV is TV… But Better.

What is Mike Woods's email address?

Mike Woods's email address is mc****@****ink.net

What is Mike Woods's direct phone number?

Mike Woods's direct phone number is +142428*****

What schools did Mike Woods attend?

Mike Woods attended Ucla, Agile University, American Flyers.

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