As an experienced professional in the field of merchandising and marketing, I bring a wealth of knowledge and expertise to the table. With a Master of Arts degree from the University of Chittagong and extensive experience spanning over a decade, I have honed my skills and developed a deep understanding of the industry.In my current role as Assistant Manager at Fortis Group, I lead the Merchandising & Marketing department, driving strategic initiatives to enhance brand visibility and drive sales growth. Prior to this, I served as a Senior Merchandiser at Youngone (CEPZ) Ltd., where I managed sales and export operations with a focus on merchandising. During my tenure, I collaborated with renowned buyers such as Lululemon, Pentland, Speedo, Costco, Diesel, and Columbia.My expertise lies in product development, garment costing, order execution, and Time & Action (T&A) plan management. I possess a strong command over product categories including jackets, vests, outerwear, shirts, swimshorts, and woven bottoms (non-denim). Additionally, I have a proven track record of effectively managing buyer relationships, ensuring their needs are met with precision and excellence.With a keen eye for detail and a passion for excellence, I am committed to delivering results that exceed expectations. I thrive in fast-paced environments and enjoy collaborating with cross-functional teams to achieve common goals. As I continue to grow and evolve in my career, I remain dedicated to driving innovation and success in the ever-evolving world of merchandising and marketing.