Md. Ashraf Uddin Email & Phone Number

Baitul Hossain Building, 14th Floor, 27 Dilkhusha, Dhaka-100

• Leadership & Team Development: Spearhead a 400-member cross-functional team, fostering a high-performance culture that aligns individual and organizational goals.
• Distribution Network Expansion: Successfully built a robust national distribution network with 150 dealers and 6,600 active retailers, ensuring market reach and customer engagement.
• Revenue Growth: Delivered a 26% compound annual growth rate (CAGR) in top-line revenue from 2021 to 2023, setting new benchmarks for profitability.
• Market Dominance: Designed and implemented high-impact marketing campaigns and BTL strategies, establishing the brand’s presence and achieving over 80% market share

Chittgong Head Office

• Responsibilities:
• Develop and implement strategic sales plans and strategies for developing business and achieving the company’s sales goals & expand customer base
• Develop sales plan. Prepare forecasts and KPI reporting for the sales team, for using in organizational planning, financial forecasting, budget setting and strategic planning.
• Establish sales objectives by forecasting and developing annual sales quotas for regions, areas and territories; projecting expected sales volume and profit for existing and new products
• Maintain sales volume, product mix and selling price by keeping current with supply and demand, changing trends, economic indicators and competitors
• Analyze pipeline and lead data, deliver periodic reporting to the sales and marketing teams providing key business insights: typical reporting relates to Demand Generation, Pipeline Forecast and Trends, Market.

Head Office- Chittagong

• Countrywide dealer/distributor channel development
• Supervise the existing sales channels nationally.
• Support trade marketing team
• Prepare yearly and monthly sales budget, forecasting & business plan.
• Training & development of national sales forces.
• Coordinate briefing sessions, demonstrations and workshops for sales forces.

Corporate Office, Chittagong

• Countrywide dealer channel development
• Support trade marketing team
• Prepare yearly and monthly sales budget & business plan.
• Coordinate briefing sessions, demonstrations and workshops.
• Cross-functional communication with internal customers.
• Strengthening credit management of dealer channel.

Dhaka-South

• Supervise activity for maximum achievement of volume, value & profitability
• Increase distribution reach both in depth & width.
• Boost up team productivity by on & off job coaching.
• Prepare yearly and monthly sales budget & business plan.
• Coordinate briefing sessions, demonstrations and workshops.
• Cross-functional communication with internal customers.

Eastern Region

• Understand the retail environment.
• Distributor management and business plan development.
• Sales planning and visibility development.
• Team management and capacity building
• Relationship management.
• Lead a large team including TSO, ASM, SPC, TME, TMS, and SPC Supervisor etc.

North Bengal & Sylhet Division

• Achievement of primary and secondary sales.
• Distributor management and business plan development.
• Team management and capacity building.
• Sales planning and visibility improvement.
• Coverage expansion, both numeric and weighted.
• Understand the retail environment.

Sylhet, Comilla, Noakhali, Chittagong

• Prepare business plan for territory.
• Develop operational sales plan to meet the primary and secondary sales target.
• Develop strategies to implement company’s vision and act accordingly.
• Ensuring companies profit & Distributors proper ROI.
• Prepare yearly sales forecast for territory.
• Route planning of whole territory consisting 45 outlets.

Master Of Business Administration - Mba, Marketing

Master Of Science - Ms, Physics

Bachelor Of Science - Bs, Physics