• Leading the promotion & sales efforts for all brands represented by Sentor, utilizing strategic insight and market expertise to maximize sales opportunities. • As a Business Development Manager, responsible for cultivating & strengthening relationships with key customers and consultants through tailored engagement strategies, aiming to build long-lasting partnerships that benefit both parties. • Monitoring and evaluating sales performance and profitability, aligning these metrics with agreed-upon annual forecasts. Implement strategies to meet or exceed targets. • Compiling comprehensive monthly reports detailing sales achievements, market insights, challenges, and opportunities. • Demonstrating exemplary conduct in all duties and responsibilities.• Participating and attending regular product training with our key manufacturers to enhancing own and the team's product knowledge across all of our brands. • Actively engaged in performance-related training programs by Sentor Electrical Company's guidelines, fostering continuous improvement within the team.

Managing Project (Technical) Sales Division for Electrical Construction Materials with responsibilities to drive corporate company objectives. • Assessment of projects and tenders and including the preparation of compliance statements for the offered solutions. • As an Assistant Manager, responsible for the year on year growth in sales and profitability, key account management, product launching & brand building, planning and driving product launch events & annual sales conferences, conducting product knowledge and training & enabling the existing sales team, using technical product-wise inputs and Sales Training Techniques. • Supervise the customer seminar arrangements during new product launches. • Follow-up with consultants on product specifications. • Responsible for preparing informative analysis reports for all product mix. • Extensive experience in all aspects of developing and maintaining business strategies to meet organizational objectives. • Professional in providing MTD/YTD Report. • Responsible for meeting sales targets for the entire product mix in electrical solutions equipment where includes: Bus Bar System, Wiring Accessories, Commercial, Domestic & Industrial Cable Containment System, Industrial Plugs & Sockets, Earthing & Lightning Protection System, GI Conduits & Trunking, PVC Conduits & Accessories, Hanging Solutions. The Key Brands: Honeywell, Schneider Electric, Siemens, DEHN, Lewden- Palazolli, Scame, Gripple, Barton, ITCC, Mercury, El Sewedy Cables, Katko, Multiplast, and many more reputed international brands in Electrical solutions.

Assessment of projects and tenders including the preparation of compliance statements for the offered solutions.• Managed Projects of (Technical) Sales Division for Electrical Construction Materials with responsibilities to drive corporate company objectives. • Responsible for the yearly growth in sales and profitability, key account management, product launching & brand building, planning and driving product launch events & annual sales conferences, conducting product knowledge, training & enabling the existing sales team, using technical product-wise inputs and Sales Training Techniques. • Supervised the customer seminar arrangements during new product launches. • Follow-up with consultants on product specifications. • Responsible for preparing informative analysis reports for all product mixes. • Extensive experience in all aspects of developing and maintaining business strategies to meet organizational objectives. • Exhibit products at trade shows and review competitors’ products.• Professional in providing MTD/YTD Report.• Responsible for meeting sales targets for the entire product mix in electrical solutions

Select products and create quotations based on specifications.• Prepare Submittal / Pre-qualification document for product approval.• Follow up with manufacturers for pricing, negotiating on discounts (MK – Honeywell, Crabtree – Siemens, Ega –Saudi Ega, Lewden, Scame, Philip Grahme, Gripple, Furse – Thomas & Betts, Barton, Appleby)• Identify cases where cost management can be done & assist the customer in achieving the same.• Process incoming orders, coordinate logistics, and handle customer-related issues.• Closely monitor the quotations sent and ensure better quality of service maintaining goodwill with clients as well as suppliers.• Ensure that customers receive the best solution for the inquiries sent.• Resolve technical queries from customers.• Regularly follow up with clients for receivables.• Monthly analysis of collections concerning sales with the help of various data reports generated.

Follow up with manufacturers for pricing, negotiating on discounts (MK – Honeywell, Crabtree – Siemens, Ega – Saudi Ega, Lewden, Scame, Philip Grahme, Gripple, Furse – Thomas & Betts, Barton, Appleby)• Identify cases where cost management can be done & assist the customer in achieving the same.• Process incoming orders, coordinate logistics, and handle customer-related issues.• Closely monitored the quotations sent and ensured better quality of service maintaining goodwill with clients as well as suppliers.• Resolved technical queries from customers and regularly followed up with clients for receivables.• Monthly analysis of collections concerning sales with the help of various data reports generated.

Configuration and support for Active Directory, LAN, Windows 2003 servers, IIS, Exchange, VMware ESX server, and Windows XP for 200+ users.• Providing technical support to LAN & WAN systems. Experienced with NOC environment and call center.• Experienced in Integration, configuration, and maintenance of MicroTik firewall System.• Knowledge of troubleshooting, licensing, firewall configuration, VPN, antivirus, intrusion prevention (IPS), Web filtering, anti-spam, and traffic shaping, policy-based rules.• Provided technical support on hardware and software-related issues to remote production sites.• Troubleshoot, maintain & repair network, desktops, laptops, and other computer devices. Install & maintain local area network hardware and software.