Mohammad Asif

Mohammad Asif Email and Phone Number

Innovative Marketing and Sales Professional | Driving Business Growth, Strategic Partnerships, and Market Expansion Initiatives @ Connect Broadband
mohali, punjab, india
Mohammad Asif's Location
Sahibzada Ajit Singh Nagar, Punjab, India, India
Mohammad Asif's Contact Details

Mohammad Asif personal email

About Mohammad Asif

Passionate and results-driven professional with a proven track record in business planning, acquisition, competitive analysis, and alliance/partnership development. Experienced in product development, customer lifecycle management, and enterprise sales, with a strong focus on service excellence. Currently serving as the Senior Manager at Connect Broadband driving P&L management and exceeding revenue targets for Himachal, Haryana, and Punjab Circle. Skilled in conceptualizing business propositions to enhance market reach, visibility, and profitability of B2B products. Proficient in driving customer acquisition, retention, and digital channel engagement. Effective in leading cross-functional teams and managing vendor relationships to optimize product offerings. Excels in identifying market requirements, benchmarking competition, and spearheading successful product launches.CORE COMPETENCIES+ Business Planning+ Acquisition & retention+ Competitive Analysis+ Alliance & Partnership+ Product Devolvement+ Customer lifecycle Management+ Business Development+ Enterprise Sales+ Service-focused

Mohammad Asif's Current Company Details
Connect Broadband

Connect Broadband

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Innovative Marketing and Sales Professional | Driving Business Growth, Strategic Partnerships, and Market Expansion Initiatives
mohali, punjab, india
Website:
connectzone.in
Employees:
221
Mohammad Asif Work Experience Details
  • Connect Broadband
    Senior Manager - Product Manager & Business Operation (Retail & Enterprise)
    Connect Broadband Dec 2016 - Present
    Chandigarh Area, India
    Product Management:•Focused the entire lifecycle of Fiber-to-the-Home (FTTH) services, aligning product strategies with market demands, resulting in elevated customer satisfaction and sustained growth.•Strategically managed enterprise products, including ILL, PRI, and Solution Architecture for Data & Voice solutions, delivering tailored solutions for diverse carriers and enterprises.Business Operations & P&L Oversight:•Manage P&L with annual revenue exceeding INR 60cr, employing advanced analytics for budgeting, forecasting, and resource allocation to optimize financial performance.•Drive market segmentation strategies targeting SMEs, SoHo, Large Corporates, etc., in Himachal, Haryana, and Punjab Circle to enhance market share and profitability.Strategic Partnerships:•Established and developed impactful partnerships with OTT service providers, leveraging these relationships to negotiate and implement innovative bundled service agreements for FTTH customers.•Led presales efforts, integrating Systems Integrator products like WhatsApp Business API, Bulk SMS, OBD, Cloud Telephony, Call Center Solutions, and Security Solutions, boosting market expansion and client satisfaction.
  • Videocon Telecommunications Ltd
    Product Manager -Value Added Service (Retail And Enterprise Segment)
    Videocon Telecommunications Ltd May 2014 - Dec 2016
    Haryana, India
    -Heading Mobile Data and Value Added Services (VAS) portfolio and responsible for overall P/L of the vertical for Haryana Circle. -Acquisition of Data packs through support to the sales team, monitoring at Zonal level to Retailer level, contests, OTFs on special products, appropriate communication in the market & segmented promotion activities to the Data Enabled Handset Non user Base.-Ideate & implement new innovative concepts/ products/ initiatives/ schemes/ pricing in order to increase adoption, loyalty, customer satisfaction with an aim to enhance penetration, usage and thus increase revenue through customer life cycle management.-Launched new Data Recharge like Night & Day data packs, Speed throttling packs, accumulation packs, Social Network packs & Time based packs.-Analyzing big Data of usage generated by products/ services to design models for driving revenue while focusing on micro-segmentation, baby care, churn win back, churn reduction, upgrade and non-users adoption programs.-Design and deploy ‘Go-To-Market’ strategies and effective use of various communication and promotion tools for mobile Data and VAS products with optimum mix of various ATL and BTL resources.-Making distributor/retailer/DSE schemes in order to achieve desired targets.-Smooth and streamlined deployment of new product initiatives at all customer touch points and communication elements like product brief, product training to appropriate channel.-Managing VAS vendors & Content Providers to plan new innovative products as well as the promotion planning to enhance revenue and penetration.-Identify market requirements, Competition Benchmarking, Define product vision, and Co-ordinate product launches.
  • Aircel
    Asst . Manager Vas & Data Marketing
    Aircel May 2010 - Apr 2013
    Noida Area, India
    -Planning & implementing new promotional offers and retention to increase revenue of VAS product. -Responsible for New product roll out, Acquisition, Trade scheme management, Revenue planning, CLM- Usage & Retention & Campaign management for mobility. -Launched new Data Recharge like Night & Day data packs, Speed throttling packs, accumulation packs, Social Network packs & Time based packs-Increasing the effective participation of Retail/Distribution channels for VAS promotion by introducing new schemes/methods according to the market/customer trends/needs.-Coordination with content partners, vendors, other circle VAS leads & Technical team for synergetic business operations.
  • Vodafone
    Executive Marketing (Vas & Business Analyst)
    Vodafone Mar 2008 - Jun 2010
    New Delhi, Delhi, India
    -Co-ordination with cross functional team to launch new services and their promotions. -Responsible for acquisitions campaigns to increase VAS penetration as well as the VAS ARPU. -Coordinate with all Content Partners (2nd party / 3rd Party etc.). To upload / supply data to them regularly-Segmentation of subscriber basis for Retention & Usage pattern to increased VAS penetration.
  • Reliance Communications
    Operation Executive (Mis And Data Analysis)
    Reliance Communications Nov 2005 - Mar 2008
    New Delhi, Delhi, India
    -Responsible for Sales of Mobile and E recharge products into South Delhi Cluster.-Handling Customer verification team for Delhi & NCR location

Mohammad Asif Skills

Vas Telecommunications Product Management Business Development Mobile Devices Team Management Vendor Management Sms Product Marketing Gsm Key Account Management Sales Wap Mobile Content Mobile Communications 3g Ivr Wireless Mobile Technology Gprs Strategy Customer Lifecycle Management Revenue Enhancement Ip Go To Market Strategy

Mohammad Asif Education Details

Frequently Asked Questions about Mohammad Asif

What company does Mohammad Asif work for?

Mohammad Asif works for Connect Broadband

What is Mohammad Asif's role at the current company?

Mohammad Asif's current role is Innovative Marketing and Sales Professional | Driving Business Growth, Strategic Partnerships, and Market Expansion Initiatives.

What is Mohammad Asif's email address?

Mohammad Asif's email address is im****@****ail.com

What schools did Mohammad Asif attend?

Mohammad Asif attended Sikkim Manipal University - Distance Education, Hemvati Nandan Bahuguna Garhwal University ( A Central University ).

What skills is Mohammad Asif known for?

Mohammad Asif has skills like Vas, Telecommunications, Product Management, Business Development, Mobile Devices, Team Management, Vendor Management, Sms, Product Marketing, Gsm, Key Account Management, Sales.

Who are Mohammad Asif's colleagues?

Mohammad Asif's colleagues are Hanu Sharma, Shiv Suryavanshi, Satinder Kumar, Deepak Batra, Gursewak Kaler, Satvir Singh, Gurmeet Singh.

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