• Ran social media marketing and SEM campaigns and created adsthrough Meta, LinkedIn, and Google Ads• Updated the website’s SEO settings to improve Google Search Consoleranking from an average position of over 50 to under 40 in the first twomonths and increased CTR from 1% to over 2%• Re-imagined the website design and optimized for mobile first (over 70%of site visitors were mobile) and increased user engagement time by 24%• Used Adobe Creative Suite to design graphics for social media, events,advertisements, and brochures• Fully implemented the Google Marketing platform into the website to allow tracking ofthose who visit the site and how we show up in search results throughGoogle Analytics and Google Search Console

- Conducted outbound prospecting to create a sales funnel and then analyzed large volumes of engagement data via Outreach to target high-priority prospects- Conducted a competitive analysis of competitors via quantitative and qualitative research to create competitive intelligence battlecards for the sales team- Developed written and oral communication skills through email marketing and cold calling