Mohammed Muzamil Sadiq Email & Phone Number

Riyadh, SA

Riyadh, Riyadh, Saudi Arabia

• Saudi Tourism Authority – Riyadh, Saudi Arabia - Reporting to Chief Technology Office01/Jan/2023 to till dateAs a key member of the Executive Leadership team at the Saudi Tourism Authority, I have been entrusted with.
• Leadership in Marketing Analytics, Digital Transformation for Smart Tourism: Spearheaded the Marketing Analytics and Digital transformation efforts,
• Providing visionary leadership to a team of 25 experts.
• Successfully designed strategic roadmaps including securing budget approvals and resource onboarding
• Developed and implemented data-driven strategies to enhance the overall marketing effectiveness of the Saudi Tourism Authority.
• Aligning all digital transformation strategies and efforts with the Digital Vision for Saudi Vision 2030Engagement with Stakeholders:

Al-Riyadh Governorate, Saudi Arabia

• Al Rajhi Takaful – Head of Digital Analytics – Reporting to Chief Digital OfficerKey AchievementsOnboarded and managed industry first Digital Data Analytics solution which powered multisource digital insights and.
• Responsible in building capabilities around advanced digital functions of analytics including Artificial intelligence, machine learning models including selecting global vendors, Procurement, setting up infrastructure.
• Driving Strategic initiatives across organization level integration of intelligence across digital channels including Websites – B2B, B2C, Partners, APIs, Web services, Mobile, Kiosks and all new initiatives
• Responsible to support C-Level management in monitoring and controlling insights and optimization of businessEfforts across digital channels ultimately increasing commercial revenues through the digital channel
• Building, Training world-class teams, Saudiazation efforts and digital analytics infrastructure with a budget of 5-Million-dollar Annually
• Representing and public participation of published information to industry in the region and globally

Doha, Qatar

Qatar Airways – Manager Key Projects and achievements Reporting to SVP – Qatar Airways GroupE-Commerce ManagementDigital commercial Integration projects – Qatar Tourism, FIFA Worldcup, MotoGP Commercial Systems activation for CRM and Loyalty program for Discover Qatar and QR ancillary servicesE-Commerce Marketing & OTAs Management (Expedia, Tripadvisor.

Greater Bengaluru Area, London

Working closely with the Founders and CXOs to develop and deliver on growth strategies in digital expansion, digital reach, and digital adoption of Products from the labs in UK, Ireland to the world - Have worked on Global expansion projects for the following enterprises, Have closely worked on setting up of Offshore Support business center of excellence.

India

IBM - Program Manager – Analytics, Insights & OptimizationeCommerce ManagmentBusiness Problem: - To transform IBM eStore performance by delivering advanced user experience and increase online revenue while optimizing return on investments.Used SQL to extract past transactions, Performed Advanced statistical tests on data with Omniture TnT Recommendations.

• Job responsibilities include tracking of web traffic flowing to the websites and understanding the customer behavior leading to the clicks in the websites, hence understanding the overall performance of Campaigns by.
• Web traffic Analysis.
• Competitor Analysis
• Revenue/Spend Summary
• Bid recommendations/Campaign Analysis
• Click Through Rate study

• 1): As Senior Executive-Corporate Sales,(Profile: Maximize revenue growth, measured in terms of Area Penetration & Value Preposition.
• Forecasting, Planning & Preparing Projections in terms of the new and existing clients.
• Involved in in-depth analysis of internal sales data to assess brand performance.
• Designing and developing business proposals, direct mailers.
• Involved in the complete cycle of pre-sales, sales and post-sales: from initial contact with the client to closure (Invoice generation and collection of Payment) and servicing through out the tenure of subscription.
• Interacting with the existing clients and understanding their needs & offering better solutions, thereby upgrading the existing clients.

Mba - Full Time, Marketing & Information Science, A+

Activities and Societies: NEN(National Entrepreneurship Network), CII(Confederation of Indian Industries), Paradigm - NewsletterLive.

Cognition Summer School, Cognitive Science - Thought & Communication

Activities and Societies: Topics covered 1.Computational Models. 2.Logic and its relation to modern Cognitive Science. 3.Cognitive.

Certificate, Statistical Data Mining For Business Analytics

Activities and Societies: Trained on usage of Statistical Techniques - 1.Logistic Regression 2.Time Series Analysis a.Exponential.

B.S, Mathematics, Physics, Electronics

Activities and Societies: NCC Airforce cadetElectronic Project - Electronic switch for gear shifting using microprocessor 8085 NCC.

Education record