Matthew Stone Email & Phone Number

Solana Beach, California, US

San Diego, US

Minneapolis, Minnesota, US

Board member of Running USA, a non-profit focused on providing valuable resources to the running community. Responsible for aiding the organization through a transitionary period including an executive search.

We Are A remote-first Company, US

• Lead B2C product marketing and strategy to boost subscription and revenue growth via crafting compelling value propositions and messaging. Direct company-wide strategy for product expansion and prioritization by.
• Achieved 100% YoY growth in partnership revenue by developing and executing strategies and operating plans for growth.
• Established robust operational processes and defined roles and responsibilities for effective product marketing management.
• Designed and implemented comprehensive framework for managing and operationalizing business strategies focused on revenue growth.
• Headed customer research team to refine research practices, measure brand sentiment, and reposition organization externally for enhanced customer engagement and satisfaction.

Denver, CO, US

• Launched new division focused on building organizational strategy to accelerate time-to-revenue including GTM strategy development and product marketing execution. Established new team from scratch, demonstrating.
• Launched new division focused on building organizational strategy to understand our users including redefining the GTM strategy and product marketing execution resulting in a 13% increase in revenue.
• Executed organizational strategy for go-to-market team launching 9 successful products into the market.
• Established a new team from scratch including building streamlined processes for the business unit, promoting collaboration and productivity with sales, marketing and product.
• Designed comprehensive go-to-market frameworks for diverse lines of business accelerating close time on new sales by 22%.

Colorado Springs, Colorado, US

• Created structured analytical framework to facilitate the achievement of organizational objectives through strategic planning and prioritization. Led transformation and integration of business intelligence, cultivating.
• Developed a comprehensive roadmap to reimagine our user/member value resulting in a 15% increase in subscription retention and a 10% increase in new customer acquisition.
• Led a strategic initiative to streamline operations and improve efficiency; implemented process improvements that resulted in a 25% reduction in production time and a 30% increase in overall productivity.
• Modernized a framework for business intelligence integration, enabling data-driven decision-making; reduced operational costs by 17% through identification and optimization of inefficient processes.
• Reversed a five-year declining profit trend, achieving a notable 7.2% growth in revenue.

Colorado Springs, Colorado, US

• Launched first-ever marketing campaign in USA Triathlon's history to raise awareness and promote adoption of the sport.
• Identified opportunities to grow revenue sectors, such as Merchandise, Sponsorship, and Media Buys; leading to 15% increase in partner-related revenues YoY.

Colorado Springs, Colorado, US

• Spearheaded organizational growth and revenue planning, including ideation and implementation of new revenue-generating lines of business. Monitored cross-functional teams, including IT, finance, and marketing, on.
• Created five innovative new lines of business, generating over $750,000 in annual revenue and transforming Olympic Training Centers from cost centers to revenue centers.
• Headed software implementation, building renovation, and contract negotiations to maximize tour engagement and generate $500,000 in new revenue.
• Established organizational framework for building new revenue-generating lines of business.
• Directed all operations for revenue lines, driving growth and profitability.
• Boosted revenue from training centers by an impressive 300%.

• Supervised sales and marketing efforts for multiple minor league sports franchises, including hockey and indoor football. Trained and developed a high-performing sales team and consistently achieved organizational.
• Steered $2.1M operating budget for full business and all franchises.
• Attained remarkable 56% year-over-year increase in revenue across all lines of business.
• Took charge of the organization's entire operating budget to ensure financial stability and growth.
• Directed all revenue, sales, and marketing efforts for the organization by overseeing eight staff in ticket sales, sponsorship sales, marketing, and community engagement.

Master Of Science (M.S.), Sports Management

Bachelors, Majors: Sports Administration, Management Minors: Computer Information Systems, Coaching