I oversee Here Here Market's social media strategy, creating a cohesive online presence to solidify a strong brand image and showcase our product offerings through graphic design and thoughtfully planned product features. I am responsible for developing, monitoring and executing social strategies through Instagram, Facebook and LinkedIn while leveraging current trends and analyzing engagement to grow.

I coordinate with our culinary creators and partners to onboard, set up and launch products on our food marketplace. This position involves the responsibilities of analyzing consumer trends and buying habits to identify and select new products to onboard, strategizing to create product categories and segmenting products accordingly, developing promotions to maximize sales and profitability, creating product pages on Shopify, and communicating with vendors through the entire process.

I assist with national program logistics, including creating, placing, and following up on purchase orders for products. I also handle the setup and ordering of wine, beer, and spirit SKUs and maintain clear communication with the corporate team, stores, distributors, and suppliers. I work directly with distributors and suppliers to confirm accurate pricing for all SKUs, update CPWM systems with new pricing and assortments before placing orders, and ensure all vendor and SKU information is accurate across systems like CRUSH and AS400.I collaborate with stores, distributors, and suppliers to address non-ships, short-ships, and mis-ships, ensuring stores remain well-stocked for programs and marketing events. I also assist stores by addressing their questions and concerns regarding procedures and products.

Meagan Aleesia, Creative offers comprehensive marketing services to clients wishing to growth their brand through an innovative and creative approach to social and digital marketing strategy while specializing in helping those in CPG, restaurant & cafes, and health & wellness industries. From ideation to creation to execution, Meagan Aleesia's services include planning content calendars, producing social media content, photography and videography, website creation & maintenance, community management, email newsletter campaigns, graphic design, flyer & print material design, influencer campaigns, and copywriting. Meagan Aleesia places an emphasis on increasing engagement through measuring KPIs through search engine optimization, curating specific hashtags, recognizing strengths and weaknesses through SWAT analysis, focusing on interactive content, and aggressive strategizing and re-evaluation of marketing campaigns for long-term success and growth. let's talk.

Oversaw, built and maintained company social media channels, with responsibilities including content creation, community management, influencer relations, special promotions and discounts, giveaway coordination and website editing.Coordinated photography and videography shoots for social media content, including feed posts and Instagram reels.Increased engagement by 10-15% monthly on social platforms by utilizing KPIs and SEO optimization. Generated a reach of over 11,000 through strategic positioning and relevant Instagram graphics. Photographed menu items and edited photos using Lightroom to match company voice and aesthetic. Maintained and updated online ordering and website though Squarespace.Redesigned juice bottle labels and merchandise to match company aesthetic and solidify a strong brand image.

Created and produced relevant, engaging, and eye-catching copy through graphic design and photography methods for social media channels (i.e. Instagram, Facebook).Formulated and carried out various promotional offers, giveaways and influencer partnerships. Engaged with customers and ensure customer satisfaction by offering exemplary service, settling disputes and maintaining relationships through social media.Designed and continued to update website through Squarespace platform.Planned monthly promotional calendar to increase awareness and strategic engagement.Concocted and implemented new recipes and drink releases, promoting novelty and building brand image.

• Developed a concrete understanding of AP style grammar and applied it to assignments• Edited articles for accuracy and grammar semiweekly for the online and print platforms using WordPress, InDesign and Excel• Wrote compelling, eye-catching headlines for print articles that reflect and summarize story content• Attended weekly workshops to improve upon current skills and discuss issues-at-hand with entire department