- Elite Client Portfolio: Spearheaded high-budget campaigns for industry giants including Meta, Tencent, PlayStation, Microsoft, Havas, GameStop, and numerous other high-profile clients.- Multinational Team Leadership: Led diverse international teams across various regions (Spain, Germany, UK, Poland, KSA, MENA, Brazil, Italy) in executing tailored strategies for multiple websites.- Cross-Functional Team Management: Orchestrated internal teams spanning design studios, social media content creation, paid ad placements, and financial departments, ensuring seamless collaboration and project delivery.- Tailored Media Planning: Crafted customized media plans aligning with client requirements and demands, optimizing strategies for maximum impact, reaching 500k budgets.- Performance Optimization: Drove performance marketing initiatives, analyzing campaign efficacy and consistently improving KPIs with a notable 6% average increase.- Influencer Partnerships: Collaborated with top French influencers like Inoxtag, Gotaga, and Cyril Gane, among others, orchestrating impactful campaigns to bolster brand reach and engagement.

- Global Event Coordination: Played a role in strategizing and planning events for diverse conferences worldwide, contributing to Pfizer's impactful presence in various industry gatherings for prevention and commercial campaigns.- Campaign Performance Analysis: Conducted meticulous analysis and comprehensive reporting on campaign performance, leveraging data insights to refine strategies and ensure optimal outcomes.- B2B Expertise: Operated within a B2B context in the Pharma industry, leveraging specialized strategies tailored to Pfizer's business-to-business engagements, fostering meaningful client relationships and brand positioning.

- Strategy Development: Collaborating with cross-functional teams to conceptualize, notably the head of the innovation department, and define new product ideas aligned with market needs and company goals.- Market Research: Conducting market analysis, gathering customer feedback, and evaluating competitor products to identify opportunities and trends, patenting our product.- Project Management: Leading the product development process, setting timelines, and coordinating tasks among various teams, such as design, engineering, and manufacturing.- Prototyping and Testing: Overseeing the creation of prototypes, testing, and iterations to ensure product quality and user satisfaction, while also directing the production of compounds using advanced kneading techniques to optimize material composition for superior product development.- Detailed Compound Characterization: conducting comprehensive characterization processes to assess the properties and functionalities of newly created compounds, ensuring alignment with product objectives and market demands.- Scientific Experimentation: Conducting and supervising a spectrum of experiments, including IR, DSC, TG, size distribution analyses, and microscopy, leveraging cutting-edge scientific methodologies to evaluate material behavior and potential applications.

- Strategic Business Development: Founded and successfully managed multiple e-commerce ventures, demonstrating entrepreneurial prowess in identifying lucrative market opportunities and steering ventures towards profitability, on Shopify.- Holistic Marketing Leadership: Spearheaded the development and execution of comprehensive marketing strategies, combining business acumen and marketing expertise to drive brand awareness, customer acquisition, and revenue growth.- Engaging Content Creation: Directed and crafted compelling content for various platforms including social media and website, ensuring consistent and engaging brand messaging that resonated with the target audience, editing through Adobe Premiere pro and Capcut.- Effective Paid Advertising Management: Orchestrated successful paid advertising campaigns, leveraging data-driven insights and analysis to optimize strategies, ensuring maximum ROI and brand visibility, on Tiktok, Meta, Google.- Performance Marketing: Utilized analytical tools to conduct in-depth data analysis, interpreting trends and consumer behavior to inform strategic decision-making, resulting in refined marketing tactics and enhanced customer engagement.

- Expertise in Cosmetic Formulation: Directing the development of cosmetic formulations employing advanced techniques, optimizing ingredient compositions for innovative product lines to hydrogel technology.- Thorough Product Analysis and Conception: Directing thorough analysis to assess cosmetic product properties, aligning with market preferences and regulations. Supervising diverse scientific experiments, exploring ingredient interactions, stability, sensory aspects, and microscopy, employing advanced methodologies for cosmetic efficacy and potential hydrogel-based applications.

- Lead a Project centered on Polyaspartic Acid for optimizing hydrogel production methods.- Oversee laboratory maintenance to ensure conducive environments for experimentation.Conduct detailed characterizations of produced hydrogels for quality assessment.- Perform Rheometer experiments to analyze hydrogel properties and behaviors.Create and characterize aqueous suspensions of Polysuccinimide for comprehensive analysis and evaluation.- Pioneering research in polymer chemistry, emphasizing hydrogel development using cutting-edge methodologies for enhanced production and material understanding.

Studentische Aushilfe • Erstellung von Berichten, Präsentationen und Statistiken