Senior Marketing Specialist | Salesforce and Pardot ExpertMarketing Automation and CRM Management ProfessionalB2B Marketing Strategist with Data-Driven ApproachWith over a decade of experience in digital marketing, marketing automation, and CRM management, I am a Senior Marketing Specialist who can craft compelling marketing campaigns that build awareness and drive growth for businesses across various industries. My primary focus is in B2B marketing, where I have developed and executed successful digital marketing strategies that help drive user acquisition and engagement utilizing Salesforce and Marketing Cloud Account Engagement (Pardot).Most recently, I worked at Tillable, a leading online marketplace for farmland, where I was responsible for creating automations, email, SMS, lead routing, and marketing data management. I collaborated with the sales team to create joint campaigns and optimize the lead generation and conversion process. I also managed the company's Google Adwords and designed seasonal ad campaigns for text and display. Before Tillable, I worked as a Marketing & Data Automation Specialist at Hughes Private Capital, where I mastered the art of taming CRM data and automating processes to increase efficiency and drive growth. Prior to that, I spent over two years at Fisher Unitech as a Demand Generation Marketing Specialist, where I crafted experiences to build awareness around CAD, 3D printing, CAM, and 3D scanning technologies through marketing automation, nurture campaigns, targeted email marketing, and more.I am always looking for new challenges and opportunities to learn and grow as a marketing professional. I have a passion for data-driven marketing and creating impactful customer journeys that deliver value and results.