First employee based in Italy to build brand and product awareness that has ultimately resulted in an average of 59% lift in sales compared to LY at exclusive retailer the first 8 months.- Secured a monthly average of 87 million circulations among publications such as Elle, Cosmopolitan, Vogue, Marie Claire, Amica, L'Officiel, GQ in the first half year.- Manage the pitching process of new and hero products, brand activations and brand values to key media partners- Monitor press coverage and maintain positive working relationships with media partners- Conceptualize, execute and spearhead monthly influencer social campaigns in Italy and Spain from outreach to negotiation to agreement, while managing campaign budgets.- Create and manage influencer, press and tastemaker database, including scouting new talent.- Manage & execute both daily requests and large volume send outs for media and influencers- Spearhead bespoke media/influencer send outs in the Italian & French markets from ideation to execution- Source and maintain relationships with local vendors for bespoke send outs, events etc.- Ideate and manage brand events- Manage influencer & agency relationships across all social media platforms, specifically on Instagram, TikTok & YouTube- Monitor social media coverage and create monthly reports with campaign results, sales conversions and EMV- Report monthly on press and influencer tracking- Regularly communicate with existing network of brand advocates in order to foster strong relationships with the brand with a strong understanding of product knowledge.

- Responsible for social strategy plans across all platforms to align with brand marketing initiatives and keeping content consistent yet original and fresh/engaging to consumers and followers with a variety of campaigns and series.- Lead content planning and creation across platforms including copy & content that is engaging, playful, on-brand and educational - while monitoring and pivoting the type of content that resonates most with our audience.- Accountable for platform calendaring that drives awareness, growth, and revenue for brand - monitoring daily performance for all social platforms.- Manage Social Media Coordinators who create content, write copy, making sure content calendar is scheduled properly and thought out to align with brand marketing initiatives.- Liaison with the Creative department to brief creative content that aligns with social and overall brand marketing strategy- Coordinate with Influencer and PR counterparts to ensure maximum integration between platforms- Monitor dialogue/brand voice across social platforms - Managing SMMS platforms such as Dash Hudson, Social Bakers & Sprout Social while maintaining an organized calendar aligned with campaigns, product launches and other initiatives.- Since managing the platform, Instagram's net follower growth has increased +70% - Directly responsible for scheduling and managing all content on Instagram, TikTok & Facebook in addition to launching TikTok in 2020

- Develop and manage social media profiles for individuals, effectively expanding audiences and increasing awareness across all social media platforms such as Instagram, Facebook, Twitter and YouTube.- Develop and monitor benchmarks for measuring impact of social media programs using social media analytics and insights, ensuring success for client.- Creative strategy and production of filming and editing video footage for clients’ marketing campaigns. - Collaborate with clients to develop and manage a successful interdepartmental social media and marketing plan.- Create individual marketing plans and a business strategy for each client's needs. For example, getting Italian brands discovered in the American market.- Including VIP Clients, for example- Managing Social Media pages of reality TV personalities.

Go Ahead is the adult travel division of EF Education First, the world's largest private educational tour company. We consult with customers to help them plan domestic or international travel. As a Tour Consultant, I'm was a key member of the sales and service team responsible for growing the business and ensuring a remarkable customer experience.* Finished 3rd overall out of 20 other sales representatives for Fiscal Year 2015* Exceeded personal sales goal by 120% - 211% in 11 out of 12 months for Fiscal Year 2015As a Tour Consultant, I used my strong sales ability to promote travel to new and repeat individual travelers. I assume the responsibilities of an Inside Sales Representative. My tasks included: • Responding to product inquiries• Maintaining an organized pipeline of clientele• Selling 100+ tours and providing pre sales support to clients• 50+ outbound phone calls to customers daily• Offering and using promotional sales for closing tools• Identification of future sales opportunities• Proactive customer contact to build relationships and identify sales opportunities• Able to connect with large volume of clientele by being an exceptionally good communicator— persuasive, motivating and trustworthy• Able to juggle and prioritize multiple responsibilities while working towards exceeding both personal and company goals • Personally responsible for 1,948 bookings for Fiscal Year 2015• Exceeded monthly sales goal of 110 bookings 11 out of 12 months for Fiscal Year 2015

- Personally responsible for over 120 tour reservations- Reached out to over 8,000 potential clients- Averaged 100 + outbound calls per day to travelers- Finished first in sales for 5 of 6 months

On-Premise Spirits, Raven Division• Solicit business by personally visiting clients, attempting to interest prospective buyers and explaining the merit of product and its application.• Familiarize established accounts with new products and developments.• Keep information on competitive products, promotional matters, sales techniques, pricing and marketing policies.

• Use relationship management techniques to find and pursue accounts in need of staffing solutions and work closely with recruitment team to ensure everyone understands client needs.• Create marketing campaigns to break target accounts.• Source potential candidates by reviewing incoming resumes and submitting applicable individuals to client’s positions.• In charge of the internship program by reviewing resumes, conducting interviews, creating schedule and training new hires.

Assisted account executives by creating and updating media lists, sending out large scale mailings to magazine editors and bloggers, and researching using cision, compete and cubestat.