Luis Medrano Email & Phone Number

Washington, Dc, Us

Nuevo Laredo, Tamaulipas, Mexico

• Designed digital Excel systems to streamline bookkeeping and optimized physical infrastructure for inventory management, storage, and sales fulfillment processes for a mounted longhorn art business.• Achieved a 450% year-over-year (YOY) increase in online revenue, growing from $8K to $38K in 2022, following a 300% growth from $2.5K to $8K in 2021.• Developed and implemented international advertising strategies across Etsy, Google, Meta, and Pinterest, generating over 2 million impressions and achieving a collective Return on Ad Spend (ROAS) exceeding 500%.• Expanded sales channels by creating online stores on platforms such as Etsy, eBay, and Shopify, while tracking and analyzing sales trends for over 700 transactions across 16 countries and 49 U.S. states.• Initiated and managed a philanthropic campaign that resulted in 5% of 2022 net profits being donated to Heifer International’s Rural Entrepreneurs Project in Mexico, a 501(c)(3) charity.

Alexandria, Va

• Design and execute weekly curriculum for Academy and MLS Next goalkeepers and maintain effective communications with families and club staff

Alexandria, Va, United States

• Utilize Excel and Word to plan practices, league schedules, and annual tryouts for 100+ players and track 36+ players technical, tactical, psych, and physical progress to inform annual development plans• Collaborate with stakeholders to organize and execute 150+ practices and 40+ games yearly• USSF "C" License candidate

Alexandria, Va

Manage 12 coaches for execution of curriculum and COVID safety protocols and optimize efficient operations of athletic programming for 60+ players ages U6– U9

United States

• Implement effective enrollment strategies and nurture cross-functional collaboration leading to >170% increase in enrollments for the Dallas Fort Worth Career Accelerator from cohort 2 to cohort 3• Conduct/facilitate 400+ qualifying engagement records of interviews, advising calls, campaign outreach to individual leads resulting in meeting or surpassing the established enrollment goals• Consult on strategic enrollment plans with internal and external stakeholders to build strong pipelines for accelerated programs in locations of Boston, New York, New Jersey, Dallas, Detroit, Pittsburgh• Analyze and manage comprehensive Excel and Salesforce data to produce and hypothesize reports, campaigns, run rates and dashboards that measure recruitment/admission progress per cycle

Washington, District Of Columbia, United States

• Utilized email, call, and text campaigns to build a strong and effective pipeline of >5k leads• Developed and grew CBO List from <10 to >45 youth, educational, and government organizations in the DC metropolitan-area in one year, utilizing grassroots strategy to organically supplement the pipeline.• Created custom marketing collateral and managed content calendar as NCR Social Media Lead• Led marketing & media project for team of 6 Student Ambassadors resulting in 2 videos utilized by the National Marketing team

Columbia Heights, District Of Columbia, United States

• Served 1700 hours at DCPS Powell Bilingual ES instructing 15+ hours of 3rd grade math lessons to 120+ students and 15+ hours of Socio-Emotional Learning lessons to twelve at-risk students• Developed classroom management practices and managed Excel and Okta databases for 25+ students• Designed a comprehensive master math games and activities book with over 50 hours of lesson plans, utilized by a team of 8 Americorps members, impacting over 300 students from 3rd - 5th grade, enhancing their math learning experience.

Norfolk, Virginia, United States

• Led sales for the Membership team, spearheading recruitment initiatives and strategies increasing member registrations by approximately 15, and increasing early Summer-camp registrations by more than 150% from 2017 - 2018• Utilized customer relationship management (CRM) software to track and analyze membership data, providing insights for strategic decision-making and outreach.• Organized and led community events contributing to a positive public image and increased membership engagement.

Norfolk, Virginia, United States

Department of Neighborhood Development: Rent Ready Norfolk• Orchestrated impactful grassroots marketing and community outreach initiatives, engaging with more than 2000 residents• Conceptualized, wrote, and directed three compelling commercials for the Rent Ready Norfolk project, while also managing the talent-sourcing process to ensure the successful execution of each production under budget.• Established strategic partnerships with community-based organizations and collaborated with ODU’s Office of Off-Campus Life. and sourced talent for work-study internships leading to multiple hires

Alexandria, Virginia, United States

• Facilitated the preparation and filing of legal documents within a bankruptcy practice, maintaining effective communication channels with diverse clients such as financial institutions and low-income families.• Managed weekly time slips and expenses with meticulous attention to detail, and performed a range of essential clerical tasks as required for efficient office operations.

Doctor Of Law - Jd, Law, 1L

Bachelors Of Science, Criminal Justice/Sociology

Cum Laude Honors Minor in English

Certificate, Diversity Studies

Cum Laude Honors Relevant Coursework: Sociology of Minority Groups, Social Inequality, Cross-Cultural Psychology, Women’s Studies, World.

Certificate, Nuts And Bolts Of U.S. Immigration Law

Instructor: Fernando Chang-Muy

Certificate, Educating Global Citizens

Instructor: Dr. Fernando Reimers

Certificate, Family Engagement In Education - Gse4X

Instructor: Dr. Karen L. Mapp