With over 15 years of experience in marketing communications, I am a client-centric and tech-savvy strategic and operational leader who delivers innovative and effective paid omnichannel solutions for B2C & B2B advertisers.As the Chief Client Officer and Partner at DENSOU, I oversee the development and execution of paid brand, performance, and employer brand strategies, leveraging our unique AI-driven tech and talented team.My expertise lies in martech, analytics, and business development, enabling me to create adaptable, data-driven full-funnel projects that generate insights and pathways to growth. I have work with global and national advertisers across various industries. My leadership style prioritises inclusivity, humour, and adaptability, fostering a resilient and collaborative team culture that values transparency, clear objectives, and well-being.