Meg White Email and Phone Number
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Self-motivated, independent, innovative, results-oriented leader with diversified experience within pharmaceutical sales, sales support and operations, digital strategy and capabilities, and marketing operations. Proven abilities in collaboration, problem-solving, decision-making, and independent judgment to solve complex challenges through creativity, leadership, team, and relationship building. Proven track record of leading teams through complex projects while meeting business deliverables and objectives.
Cytokinetics
View- Website:
- cytokinetics.com
- Employees:
- 215
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Director, Commercial TransformationCytokinetics Jan 2022 - Present -
Principal ConsultantMeg M White Consulting Llc Mar 2021 - Jan 2022Business consultant focused on supporting companies looking for digital strategy support, sales operations support, and project management. Over 32 years working in large pharma with a breadth of experience in sales operations, marketing operations, digital strategy, project management. Additional experience in implementing agency SOW software including strategy, business process and implementation.- Currently working with Cytokinetics to support launch preparation in customer facing digital strategy and other sales operations support.
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Strategy Realization LeadMerck Aug 2016 - Jan 2021North Wales, Pa• Lead team evolving content review process for both Digital Engagement Teams and Promotional Review Team with goal to pilot a new review approach. This evolution will help drive needed change to meet evolving business transformation with more efficient yet compliant review processes. • Lead the overarching planning and implementation of Digital Engagement Teams for the US Market beginning in August of 2018. Developed plans to support 10 digital engagement teams from staffing to implementation working cross-functionally to make improvements through test and learn with 4 pilot teams. These teams are a critical priority for the US Market in the goal to improve customer experience to achieve brand business goals• Developed framework and standards for 5 key channels to improve understanding and consistency of content created for customer emails, banners, iPad capabilities, video and consumer websites• Lead the implementation of Decideware for the US Market to develop a streamlined process through a cloud- based software system for all creative agency scopes of work. Implementation required change management across Marketing, creative agencies and Procurement -
Director, Us Digital ExecutionMerck Jan 2015 - Jul 2016Greater Philadelphia Area• Led team responsible for the oversight of three external vendor partners in digital asset creation, publishing, compliance and privacy list management for healthcare professional and healthcare consumer emails, websites, banners and iPad presentations• Created new role for business Privacy support allowing business needs to be handled quickly and appropriately while increasing privacy IQ within the US• Implemented digital landscape mapping process with contracted employee to demonstrate interconnectivity of digital content; worked collaboratively with marketing operations to create proactive process to connect content in ZINC prior to final approval to improve visibility and reduce regulatory compliance risk -
Director, Multi-Channel MarketingMerck Jun 2009 - Dec 2014Greater Philadelphia Area• Led team responsible for the installation and realization of a global branded portal designed to support new customer engagement models and support digital innovation to connect with our customers. Required collaboration with Multi-Channel Account Team Leaders, Commercial Operations Leaders in the markets and tight coordination with IT. Portal successfully deployed in US, Spain, Japan, and South Korea• Served as Account Director for US Market digital capabilities enhancements in alignment with market and customer engagement strategy directly impacting US business by creating opportunities to gain customer opt-ins for branded engagements and providing innovative capabilities to drive increased customer engagement• Successfully re-launched Merck Medicus to enhance customer experience and HCP engagement opportunities in June 2012 driving an increase in internal reach; launched Merck Connect, HCP branded site to house all HCP product.coms reducing creative agency costs by 25% and increasing ability for cross-over interactions within site -
Director Of Planning & SupportMerck 2005 - 2009Greater Philadelphia AreaMerck/Schering Plough Joint Venture. Sales planner for VP of Sales for specialty organization comprised of both Merck and Schering-Plough sales representatives. -
Associate Director, Medical EducationMerck Apr 2003 - Feb 2005Greater Philadelphia Area -
Field Sales ManagerMerck Sharp & Dohme Nov 1996 - Aug 2002Greater Boston Area -
Sales RepresentativeMerck Sharp & Dohme Jun 1988 - Oct 1996Both Primary Care and Specialty Representative positions
Meg White Skills
Meg White Education Details
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Hotel/Motel Administration/Management -
Foods, Nutrition, And Related Services
Frequently Asked Questions about Meg White
What company does Meg White work for?
Meg White works for Cytokinetics
What is Meg White's role at the current company?
Meg White's current role is Project Management | Digital Strategy Development | Marketing & Sales Operations | Commercial Transformation.
What is Meg White's email address?
Meg White's email address is me****@****rck.com
What schools did Meg White attend?
Meg White attended Boston University, Hood College.
What skills is Meg White known for?
Meg White has skills like Pharmaceutical Sales, Pharmaceutical Industry, Sales Effectiveness, Product Launch, Cross Functional Team Leadership, Cardiology, Diabetes, Hospital Sales, Sales Operations, Oncology, Project Management, Market Research.
Who are Meg White's colleagues?
Meg White's colleagues are Srikanth Reddy, Luke L., Richard Suzuki, Bob Mccollough, Jun Vallejo, Kimberly Erby, David Evans.
Not the Meg White you were looking for?
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Meg White
Compassionate Leader. Strategic Thinker. Interdisciplinary Scientist. Innovation And Change Management.Denver, Co6asu.edu, yahoo.com, hotmail.com, flash.net, nature.org, tnc.org3 +151054XXXXX
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5pivot3.com, gmail.com, simplivity.com, pivot3.com, crowdstrike.com
8 +151280XXXXX
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Meg Forsberg
Communication Leader | Marketing Executive | Content Creator | Relationship Manager | Business DeveloperNorfolk, Va3source4.com, chartway.com, heritagewestcu.com3 +143583XXXXX
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