Meg White

Meg White Email and Phone Number

Project Management | Digital Strategy Development | Marketing & Sales Operations | Commercial Transformation @ Cytokinetics
south san francisco, california, united states
Meg White's Location
Doylestown, Pennsylvania, United States, United States
Meg White's Contact Details

Meg White personal email

About Meg White

Self-motivated, independent, innovative, results-oriented leader with diversified experience within pharmaceutical sales, sales support and operations, digital strategy and capabilities, and marketing operations. Proven abilities in collaboration, problem-solving, decision-making, and independent judgment to solve complex challenges through creativity, leadership, team, and relationship building. Proven track record of leading teams through complex projects while meeting business deliverables and objectives.

Meg White's Current Company Details
Cytokinetics

Cytokinetics

View
Project Management | Digital Strategy Development | Marketing & Sales Operations | Commercial Transformation
south san francisco, california, united states
Website:
cytokinetics.com
Employees:
215
Meg White Work Experience Details
  • Cytokinetics
    Director, Commercial Transformation
    Cytokinetics Jan 2022 - Present
  • Meg M White Consulting Llc
    Principal Consultant
    Meg M White Consulting Llc Mar 2021 - Jan 2022
    Business consultant focused on supporting companies looking for digital strategy support, sales operations support, and project management. Over 32 years working in large pharma with a breadth of experience in sales operations, marketing operations, digital strategy, project management. Additional experience in implementing agency SOW software including strategy, business process and implementation.- Currently working with Cytokinetics to support launch preparation in customer facing digital strategy and other sales operations support.
  • Merck
    Strategy Realization Lead
    Merck Aug 2016 - Jan 2021
    North Wales, Pa
    • Lead team evolving content review process for both Digital Engagement Teams and Promotional Review Team with goal to pilot a new review approach. This evolution will help drive needed change to meet evolving business transformation with more efficient yet compliant review processes. • Lead the overarching planning and implementation of Digital Engagement Teams for the US Market beginning in August of 2018. Developed plans to support 10 digital engagement teams from staffing to implementation working cross-functionally to make improvements through test and learn with 4 pilot teams. These teams are a critical priority for the US Market in the goal to improve customer experience to achieve brand business goals• Developed framework and standards for 5 key channels to improve understanding and consistency of content created for customer emails, banners, iPad capabilities, video and consumer websites• Lead the implementation of Decideware for the US Market to develop a streamlined process through a cloud- based software system for all creative agency scopes of work. Implementation required change management across Marketing, creative agencies and Procurement
  • Merck
    Director, Us Digital Execution
    Merck Jan 2015 - Jul 2016
    Greater Philadelphia Area
    • Led team responsible for the oversight of three external vendor partners in digital asset creation, publishing, compliance and privacy list management for healthcare professional and healthcare consumer emails, websites, banners and iPad presentations• Created new role for business Privacy support allowing business needs to be handled quickly and appropriately while increasing privacy IQ within the US• Implemented digital landscape mapping process with contracted employee to demonstrate interconnectivity of digital content; worked collaboratively with marketing operations to create proactive process to connect content in ZINC prior to final approval to improve visibility and reduce regulatory compliance risk
  • Merck
    Director, Multi-Channel Marketing
    Merck Jun 2009 - Dec 2014
    Greater Philadelphia Area
    • Led team responsible for the installation and realization of a global branded portal designed to support new customer engagement models and support digital innovation to connect with our customers. Required collaboration with Multi-Channel Account Team Leaders, Commercial Operations Leaders in the markets and tight coordination with IT. Portal successfully deployed in US, Spain, Japan, and South Korea• Served as Account Director for US Market digital capabilities enhancements in alignment with market and customer engagement strategy directly impacting US business by creating opportunities to gain customer opt-ins for branded engagements and providing innovative capabilities to drive increased customer engagement• Successfully re-launched Merck Medicus to enhance customer experience and HCP engagement opportunities in June 2012 driving an increase in internal reach; launched Merck Connect, HCP branded site to house all HCP product.coms reducing creative agency costs by 25% and increasing ability for cross-over interactions within site
  • Merck
    Director Of Planning & Support
    Merck 2005 - 2009
    Greater Philadelphia Area
    Merck/Schering Plough Joint Venture. Sales planner for VP of Sales for specialty organization comprised of both Merck and Schering-Plough sales representatives.
  • Merck
    Associate Director, Medical Education
    Merck Apr 2003 - Feb 2005
    Greater Philadelphia Area
  • Merck Sharp & Dohme
    Field Sales Manager
    Merck Sharp & Dohme Nov 1996 - Aug 2002
    Greater Boston Area
  • Merck Sharp & Dohme
    Sales Representative
    Merck Sharp & Dohme Jun 1988 - Oct 1996
    Both Primary Care and Specialty Representative positions

Meg White Skills

Pharmaceutical Sales Pharmaceutical Industry Sales Effectiveness Product Launch Cross Functional Team Leadership Cardiology Diabetes Hospital Sales Sales Operations Oncology Project Management Market Research Healthcare Multi Channel Marketing Pharmaceutics Business Analytics Business Process Improvement Closed Loop Marketing Manage Client Relationships Key Account Relationship Management

Meg White Education Details

Frequently Asked Questions about Meg White

What company does Meg White work for?

Meg White works for Cytokinetics

What is Meg White's role at the current company?

Meg White's current role is Project Management | Digital Strategy Development | Marketing & Sales Operations | Commercial Transformation.

What is Meg White's email address?

Meg White's email address is me****@****rck.com

What schools did Meg White attend?

Meg White attended Boston University, Hood College.

What skills is Meg White known for?

Meg White has skills like Pharmaceutical Sales, Pharmaceutical Industry, Sales Effectiveness, Product Launch, Cross Functional Team Leadership, Cardiology, Diabetes, Hospital Sales, Sales Operations, Oncology, Project Management, Market Research.

Who are Meg White's colleagues?

Meg White's colleagues are Srikanth Reddy, Luke L., Richard Suzuki, Bob Mccollough, Jun Vallejo, Kimberly Erby, David Evans.

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