Megan Miller Email and Phone Number

Since October 2017 I have worked as the Media, Marketing and Corporate Communications Director for NSW Ambulance. During my time I have been successful in implementing a proactive media strategy which has lifted the profile of the organisation by up to 80%.This has been an internal/external and building the brand from scratch campaign. When I arrived at NSW Ambulance the organisation had no external profile. NSW Police was known as the “lead agency” and there was a misconception that… Show more Since October 2017 I have worked as the Media, Marketing and Corporate Communications Director for NSW Ambulance. During my time I have been successful in implementing a proactive media strategy which has lifted the profile of the organisation by up to 80%.This has been an internal/external and building the brand from scratch campaign. When I arrived at NSW Ambulance the organisation had no external profile. NSW Police was known as the “lead agency” and there was a misconception that paramedics were simply “drivers”. My campaign has been three phased. Educating the public, the Government and re-engaging the internal workforce.I have built the brand across all platforms concurrently with an aggressive strategy in order to have the Ambulance Service recognised as a frontline emergency service worker rather than a “taxi to hospital”.This includes the internal communications tool Workplace by Facebook. Internal engagement through internal channels including the Intranet, and video messaging by the executive to all staff. During the COVID-19 Pandemic I developed a full suite of internal communications to keep staff up to date twice a day on critical communications. This included building an Internal COVID-19 staff portal with a dashboard to keep on road front line paramedics safe and informed. Show less

I still run a Media Business with major government and corporate clients which include the RMS (now Transport for NSW), Parramatta City Council, the NRMA and a number of pharmaceutical companies across Australia including Sanofi. I have maintained my love of PR by taking on a select few clients as time permits. Over the last 12 months I managed the Australian media campaign for golfer, Adam Scott who launched (alongside Westpac) a charitable campaign to provide iPads for autistic… Show more I still run a Media Business with major government and corporate clients which include the RMS (now Transport for NSW), Parramatta City Council, the NRMA and a number of pharmaceutical companies across Australia including Sanofi. I have maintained my love of PR by taking on a select few clients as time permits. Over the last 12 months I managed the Australian media campaign for golfer, Adam Scott who launched (alongside Westpac) a charitable campaign to provide iPads for autistic children.I regularly conduct mentoring workshops, coach and train media teams, give crisis training at Executive level and run presentation training workshops across the NSW. Show less

This is the key executive role in the Sydney Newsroom. I managed and led a large team (over 60) and a substantial budget. The objective of the role was to maximise the flow of news and information through the newsroom, ensure news bulletins are produced accurately and on time in a cost-efficient manner. Strategically, I was responsible for all forward planning and rostering of staff. This includes planning the coverage of major events such as the Olympics and Royal Tours.My role was… Show more This is the key executive role in the Sydney Newsroom. I managed and led a large team (over 60) and a substantial budget. The objective of the role was to maximise the flow of news and information through the newsroom, ensure news bulletins are produced accurately and on time in a cost-efficient manner. Strategically, I was responsible for all forward planning and rostering of staff. This includes planning the coverage of major events such as the Olympics and Royal Tours.My role was dynamic and fast paced. I developed an extensive network of contacts; other print and media networks, in the corporate, political and government sectors. Show less

In this role I managed the reactive and proactive media for the Department. While with the department, the Commissioner was phased out over an 18-month period and it was my role to manage the reputation of NSW Corrections and its employees. I dealt with many large, confronting and controversial issues that included a significant increase in the prison population that led to an acute shortage of prisoner accommodation and over-crowding, high-profile sexual assaults involving both staff and… Show more In this role I managed the reactive and proactive media for the Department. While with the department, the Commissioner was phased out over an 18-month period and it was my role to manage the reputation of NSW Corrections and its employees. I dealt with many large, confronting and controversial issues that included a significant increase in the prison population that led to an acute shortage of prisoner accommodation and over-crowding, high-profile sexual assaults involving both staff and inmates, prison closures and a State election.I was the Director who created the role of Media Liaison Officer for the State Parole Authority as I believed additional and independent support and clear reputation management away from the Corrections portfolio. Show less

This role saw me develop a substantial range of media training manuals and materials for use in training C-suite and boardroom executives. I also worked very closely with a number of large corporations who needed significant public relations assistance during crises. I worked on assignments with NAB, Mirvac, Kelloggs, Nestle, BHP, AMP, Volvo, Westpac, Domino’s, Sara Lee, Nutricia, MLC and Tourism Australia amongst others.Some of the issues I counselled executives on included food… Show more This role saw me develop a substantial range of media training manuals and materials for use in training C-suite and boardroom executives. I also worked very closely with a number of large corporations who needed significant public relations assistance during crises. I worked on assignments with NAB, Mirvac, Kelloggs, Nestle, BHP, AMP, Volvo, Westpac, Domino’s, Sara Lee, Nutricia, MLC and Tourism Australia amongst others.Some of the issues I counselled executives on included food contamination, extortion, negative exposure from consumer lobby groups, ACCC investigations and high-profile litigation. Show less

Sourcing work through my own extensive network of contacts, I conducted freelance media training, strategic story placement and crisis management services to a number of clients in Sydney and Melbourne. These included the NRMA, Tourism Australia, ANZ Bank, ASADA, Fijian Government, Mattel, Telstra, Olympic Swimmer Nick Darcy and Betfair.During this time, I also worked casually as the TV producer of Channel 7’s 6.00pm News bulletin.

Responsible for the reputation and media management of the NSW Police Executive. I reported directly to the NSW Police Commissioner and was responsible for the management of the NSW Police Media Unit. When I joined the service the NSW Police had undergone a period of high profile controversy under the previous Commissioner that had adversely affected the reputation of the force. My initial role was to resurrect the organisation’s reputation, I established a multi-media team to develop and… Show more Responsible for the reputation and media management of the NSW Police Executive. I reported directly to the NSW Police Commissioner and was responsible for the management of the NSW Police Media Unit. When I joined the service the NSW Police had undergone a period of high profile controversy under the previous Commissioner that had adversely affected the reputation of the force. My initial role was to resurrect the organisation’s reputation, I established a multi-media team to develop and deliver internal police news.The team also created footage for distribution to major TV networks during sensitive police operations. In 2005 I restructured the unit to enhance its productivity with great success. Show less

On-air News Reporter at Channel 7 News in Sydney, where I won Walkley Award for my coverage of the 2001 bushfires.