Megan Sitlinger Email & Phone Number

Philadelphia, PA, US

United States

• Supported the rollout of a new tool for the QA process by ensuring comprehensive documentation and implementing a strategic rollout plan, communicating effectively with key stakeholders to minimize risk during.
• Temporarily worked in the Singapore office to onboard a new client in the entertainment vertical by assessing their needs, supporting the development of processes and dashboard setups, and leading training sessions to.

United States

• Facilitated a leadership initiative to transition task ownership between departments, centralizing expertise across 8 client account teams. This included creating comprehensive documentation, providing training, and.
• Oversaw compliance with standard operating procedures and best practices, ensuring adherence and consistency across the organization
• Managed 8 direct reports based in our Costa Rica office, providing guidance, administrative duties, and performance oversight to ensure team effectiveness and development
• Supported 8 account teams by auditing existing processes, identifying areas for streamlining, and mitigating potential risks to enhance operational efficiency

• Supported media planning for a major retail brand campaign with a 5-month development period, contributing to growth in driving consumers to the brick-and-mortar stores
• Identified the top value proposition driving the highest yearly registry conversions, securing client buy-in to prioritize reintroducing this key element to drive strong performance
• Managed and mentored an analysts to ensure high performance and professional growth
• Presented the 2022 Holiday campaign wrap-up to senior client leaders for a Fortune 500 retail brand to drive opportunities and learnings for the next holiday season
• Oversaw project management across two business lines, ensuring timely completion of tasks and effectively reprioritizing projects as needed

Philadelphia, Pennsylvania, United States

• Oversaw project management of digital marketing campaigns across social and programmatic channels for a Fortune 500 retail brand, ensuring timely and accurate launches
• Led weekly meetings with junior client team members to provide updates on project status, address any challenges, and align on upcoming tasks and priorities
• Executed the trafficking of 50+ creatives across 5 platforms every 3 months to refresh ads and align with seasonal trends
• Conducted creative analyses every 4 weeks to identify top and bottom performing ads to optimize creative performance
• Pulled and organized weekly platform screenshots of live ads to support internal client discussions
• Conducted creative A/B tests on Meta and Pinterest to identify opportunities for optimizing creative imagery and landing pages, resulting in driving more efficient conversions

Newtown Square, Pennsylvania, United States

• Part of the Front End team, assisting needs of customers with excellent customer service during the checkout process
• Checked out groceries efficiently and accurately
• Sanitized and disinfected register, sales floor, break room, and shopping carts to meet COVID-19 cleaning standards
• Upheld company regulations concerning COVID-19 guidelines for anyone entering the store
• Performed Amazon shopping orders in an efficient and accurate manner

• Planned and scheduled organic content on social platforms via Hootsuite to increase brand awareness and followers
• Created and monitored Sponsored Product and Brand Campaigns on Amazon and Walmart to increase awareness and online sales at and efficient ROAS
• Analyzed online ROAS on Amazon, Walmart, and Google Ads to optimize keywords and increase conversion rate
• Managed and promoted 3 monthly giveaways on social platforms to increase traffic to bottega.eu
• Designed the layout for the Amazon Storefront to optimize sales of top products, inform customers on brands value props, and drive sales
• Increased social media engagement significantly by growing followers by more than 62%, 38%, and 4% in 10 weeks on Instagram, Facebook, and Twitter, respectively

King Of Prussia

• Delivered exceptional customer service by greeting clients, building rapport, and driving sales
• Assisted clients with any requests in regards to opening up a fitting room, finding more sizes, and offering my stylistic opinion to enhance their shopping experience
• Operated the POS system for check-outs, online and in-store returns, online ordering, and promoting the All Rewards credit card
• Performed daily tasks including stocking, creating merchandise displays, pricing markdowns, transferring merchandise, inventory control, and processing transactions

Pittsburgh, Pennsylvania

• Worked with other student ambassadors at the University of Pittsburgh to promote McGraw-Hill digital studying tools, such as, Connect, Smartbook, and Learnsmart
• Organized Help Desk tabling events for students to ask questions and learn more about McGraw-Hill studying tools
• Advised students of the benefits from Connect by sharing my own experience with using the products
• Assisted McGraw-Hill's local sales representatives in sale meetings with professors to provide the student perspective on using McGraw-Hill products in conjunction with the class

Pittsburgh, Pennsylvania

• Wrote and edited business-related articles to publish on organization's website
• Restructured and facilitated weekly general body meetings to inspire content and encourage interaction
• Discovered philanthropic and volunteer opportunities
• Acquired 5-10 new members each fall term through tabling and personal interactions
• Achieved cash rewards for organization by winning volunteer competitions
• Facilitated and photographed member's professional headshots for WordPress profiles

Pittsburgh, Pennsylvania

• Worked on projects to improve property’s GSS score by analyzing data from Marriott’s enterprise system: Guest Voice
• Supervised the housekeeping department with over 40 workers of various demographics and ethnicities
• Trained and developed new supervisor on how to manage shift and improve technical skills
• Communicated to other departments in order to get necessary rooms cleaned on time and up to standard
• Revised Executive Chef’s new Eat-Well Menu that corresponds to the 6 Pillars of the Westin's Well-Being Campaign
• Met with department-heads on a monthly-basis to discuss GSS scores and property's intent to recommend score

Sydney, Australia

• Analyzed and created a 6 month report for social media platforms to find trends and compare with KPI's
• Drafted cover notes for client's media releases
• Helped with planning 2 events for Espresso's client by calling various venues and companies for quotes and availability
• Compiled over hundreds of company's contact information for Espresso Comms database
• Transcribed videos for PR content ideas
• Assisted with administrative duties: answered phone calls; helped with event planning

Wayne, Pennsylvania

• Sold concessions
• Cleaned the theaters after each showing
• Restocked the counters from the inventory room with supplies
• Sold tickets at the booth
• Directed customers to the correct screen

Bachelor Of Science - Bs, Marketing & Business Information Systems, Summa Cum Laude

Education record

Activities and Societies: Studied abroad in Sydney, Australia through the Global Business Institute in Spring 2019